Masco : BrassCraft Manufacturing Hosts Annual Plumbers’ Forum
August 19, 2014 at 09:59 am EDT
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August 19, 2014
BrassCraft Manufacturing hosted its annual Plumbers' Forum last month, which included top plumbing professionals from across the country invited to share ideas, best practices, industry knowledge and feedback to better serve customers and the end consumer.
Forum participants were invited because they consistently excel in their business and are leaders in the plumbing industry. Each participant benefited from discussions with members of the BrassCraft Manufacturing team, including representatives from engineering, product management, marketing and sales. The group also had the opportunity to meet with other plumbers to share experiences and discuss best practices.
"The Plumber's Forum gives us a platform to hear directly from our customers and use their input across-the-board, whether it's in product development or process improvement," said Jeffrey Jollay, vice president, Marketing & Product Development, BrassCraft Manufacturing. "It also helps to continue our leadership role in promoting the design of quality, innovative and high performing plumbing products."
Roger Peugeot, aka "Roger the Plumber," from Overland Park, Kansas, said that valuable information was shared by BrassCraft Manufacturing and also shared among the plumbers themselves. "The group was very diverse and we learned a lot from each other which I found eye-opening. And when that new product hits the market, you feel like you are an important part of the process," added Peugeot. Apprentice Plumber Allie Perez attended on behalf of Mr. Plumber in San Antonio, Texas. "It is terribly important to BrassCraft to get this real feedback, and they were not afraid to be told something was not a good idea," she said. "They really think about the people who buy their products."
Michael Farias, founder of Plumbing Doctor and the Plumbing Doctor Franchise System, was impressed with the company's willingness to invest in the trades and to listen to the voice of the contractor out in the field using their products. "I appreciate that a company with the size and reputation of BrassCraft is taking an active role," said Farias. "It is rare to get this kind of support from manufacturers and national suppliers."
As an American manufacturer of innovative plumbing products, BrassCraft Manufacturing has helped to set the standard for modern day plumbing for more than 65 years. Generations of professionals have trusted BrassCraft® products, and the company is committed to carrying on this legacy.
Founded in 1946, BrassCraft Manufacturing innovated and perfected the one-piece water supply valve and the flexible water supply tube. Today these products have become the standard for residential and commercial plumbing projects. For general information, please visit www.brasscraft.com.
About BrassCraft®
BrassCraft Manufacturing, a Masco company, is a leading manufacturer of products for use in the new construction and repair/remodel markets. Founded in 1946, BrassCraft Manufacturing is headquartered and has manufacturing facilities in the USA.www.brasscraft.com.
Masco Corporation is one of the world's leading manufacturers of home improvement products. Net sales break down by family of products as follows:
- plumbing equipment (60.8%): plumbing, sink, bath and shower systems (Delta, Brizo, Peerless, Hansgrohe, Axor, Kraus, Easy Drain, Ginger, Newport Brass, Brasstech, Waltec, Bristan ans Heritage brand names), acrylic bathtubs, shower enclosures and shower trays (Delta, Peerless and Mirolin), spa and exercise pool systems (Hot Spring, Caldera, Freeflow Spas, Endless Pool, Tylo and Finnleo) and brass/copper and composite plumbing components (Brasscraft, Plumbshop and Master Plumber);
- architectural decoration products (39.2%): architectural coatings products (paints, primers, special paints, stains and waterproof coatings sold under the Behr, Kilz, Whizz and Elder & Jenks brands), furniture for door and window, do-it-yourself furniture and equipment, glass shower doors, wall plates, hooks and suspension accessories, etc. (Liberty, Brainerd and Franklin Brass).
At the end of 2023, the group had 42 production sites located primarily in North America (30).
Net sales are distributed geographically as follows: North America (80.1%) and Europe (19.9%).