Medidata (NASDAQ:MDSO), the leading global provider of cloud-based solutions for clinical research in life sciences, today announced that Christian Hebenstreit has joined the company as managing director of EMEA (Europe, the Middle East and Africa). Reporting to Medidata’s chief operating officer Mike Capone and working from Medidata’s EMEA headquarters in London, Hebenstreit will head up all operational functions in the region, playing an integral role in the development and execution of the Company’s overall growth strategy and success within the EMEA market.

“EMEA is and will continue to be a center of medical innovation and research, and we are committed to growing Medidata’s presence in the region,” said Medidata’s chief operating officer Mike Capone. “It’s exciting for us to bring on a leader like Christian, who has a proven track record in helping life sciences and healthcare companies expand in markets throughout EMEA.”

Hebenstreit joins Medidata from Salesforce.com, where he was the regional vice president for Central Europe. During his tenure, he established and expanded EMEA operations for a number of high-profile companies in the life sciences / healthcare, transportation, utilities and public sectors, and worked with several top-25 global pharmaceutical clients. Hebenstreit was recognized as the “Worldwide Salesforce VP of the Year” in 2014.

Prior to Salesforce, Hebenstreit was at Oracle Corporation, where he initially led the strategic accounts group for EMEA’s largest customers and later became the lead for business analytics in Germany. Hebenstreit also spent time at IBM, working with leading technology and pharmaceutical companies. He received his MBA from Germany’s Westfälische Wilhelms-Universität Münster.

“The life sciences industry is entering an exciting era of technological and big data innovation, and Medidata is well positioned to be the dominant force in the cloud computing space for clinical trials around the world,” Hebenstreit said. “I’m thrilled to be joining the Medidata team, particularly at a time when the EMEA pharmaceutical market is poised for growth. I look forward to helping Medidata’s customers and partners drive better results and ultimately improve the quality of life for patients everywhere.”

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About Medidata

Medidata is the leading global provider of cloud-based solutions for clinical research in life sciences, transforming clinical development through its advanced applications and intelligent data analytics. We are committed to advancing the competitive and scientific goals of our life sciences customers worldwide: more than 600 global pharmaceutical companies; innovative biotech, diagnostic and device firms; leading academic medical centers; and contract research organizations. Our industry-leading technology platform, the Medidata Clinical Cloud®, is the primary technology solution powering clinical trials for 17 of the world's top 25 global pharmaceutical companies, bringing new levels of productivity and quality to the clinical testing of promising medical treatments, from study design and planning through execution, management and reporting.