Member access

4-Traders Homepage  >  Shares  >  NASDAQ OMX NORDIC  >  Modern Times Group Mtg AB    MTGB   SE0000412371

SummaryChart AnalysisNewsCalendarCompanyFinancialsConsensusRevisions 
News SummaryMost relevantAll news 

Modern Times Group AB : MTG acquires TV rights to English Premier League football in Sweden and Denmark until 2016

05/11/2012 | 02:55am US/Eastern

Modern Times Group MTG AB (publ.) ('MTG' or 'the Group'), the international entertainment broadcasting group, today announced that it has acquired the television broadcasting rights to England's Barclays Premier League in Sweden and Denmark from the start of the 2013/2014 season until the end of the 2015/2016 season from the Premier League.

The rights include coverage of all 38 rounds of the Barclays Premier League, comprising matches played in close to 200 individual time slots. All of the rights are exclusive on all platforms in Sweden. The rights to approximately 280 of the matches are exclusive on all platforms in Denmark, while the rights to approximately 100 matches are non-exclusive.

MTG currently holds the exclusive broadcasting rights to the Barclays Premier League on all platforms in Sweden until the end of the 2012/2013 season, and also holds the pay-TV broadcasting rights in Denmark for the same period.

Under the terms of the new agreement, the matches will be shown in Sweden on the Viasat premium pay-TV sports channels. The channels will broadcast coverage with local commentary from all time slots from every Premier League round from August to May, as well as additional programmes featuring highlights, profiles, interviews and analysis. MTG's Viasat sports channels are available on the Viasat satellite platform, as well as through all major third party IPTV and cable networks.

The Danish TV3 free-TV channels will broadcast coverage with local commentary from all time slots from every Premier League round from August to May, as well as additional programmes featuring highlights, profiles, interviews and analysis.

MTG currently holds the broadcasting rights to the Barclays Premier League not just in Sweden and Denmark, but also in Estonia, Latvia, Lithuania and Bulgaria.

Hans-Holger Albrecht, President and CEO of MTG, commented: "The Barclays Premier League is the most popular domestic club football competition in the world and has a huge fan base in Scandinavia. We are therefore delighted to have both prolonged our exclusive TV rights in Sweden and now secured an enhanced rights package in Denmark. We will continue to provide viewers with premium coverage of matches for the next three years in SD, HD and 3D, and on as many platforms and devices as possible. High quality delivery of the best entertainment content on an 'anytime anywhere' basis is what Viasat is all about."

Premier League Chief Executive, Richard Scudamore, said: "We are extremely pleased that Modern Times Group has won the rights to broadcast the Barclays Premier League in Sweden and Denmark. I am sure they will continue to deliver fantastic coverage of the League to our many fans in both countries."

***

distributed by
React to this article
Latest news on MODERN TIMES GROUP MTG AB
11/14 MODERN TIMES MTG : Join us at the Modern Times Group 2014 Capital Markets Day
10/15 MODERN TIMES MTG : MTG enters European Media Alliance to grow digital business
10/15 MODERN TIMES MTG : Russian Mass Media law amended
10/09 MODERN TIMES MTG : Q3 conference call invitation – Please note: New time!
10/01DJMODERN TIMES MTG : Group Gets Video On Demand Rights to Nickelodeon
10/01 MODERN TIMES MTG : Nickelodeon content exclusively on Viaplay
09/30 MODERN TIMES MTG : We’re launching a new brand
09/29 MODERN TIMES MTG : Proposed amendments to Russian Mass Media Law
09/26 MODERN TIMES MTG : New appointments to CTC Media Board
09/11 MODERN TIMES MTG : Save the date: MTG’s 2014 Capital Markets Day
Advertisement
Chart
Duration : Period :
Modern Times Group Mtg AB Technical Analysis Chart | MTGb | SE0000412371 | 4-Traders
Income Statement Evolution
More Financials
Dynamic quotes  
ON
| OFF