Paper-based packaging has many supporters, as it is durable, attractive and environmentally friendly. Brand owners also seek that extra something special to enhance product visibility and ensure an eye-catching presentation at the point of sale. Mondi Consumer Goods Packaging lays great emphasis on product development and innovation to fulfil these requirements. Hence, the latest packaging innovation represents a market breakthrough and an excellent opportunity for differentiation and greater brand awareness - window paper packaging produced by Mondi San Pietro in Italy.

Paper and paper-based packaging are important components of every consumer's life. Communication, brand awareness, and consumer products are just a few of the things that are improved by paper and paper-based packaging. It is a versatile and cost-efficient method to transport, protect and preserve a wide array of items. As one of the first suppliers on the flexible packaging market, Mondi Consumer Packaging has developed a new, durable and environmentally friendly paper packaging with an innovative feature ¬- window paper packaging.

Mondi's novel solution has a natural touch and feel that supports the growing demand for eco-friendly packaging. The transparent window can be adjusted in shape and design according to customer needs. The paper packaging is laminated with a plastic film, which can offer excellent barrier properties and enhance the resistance of the final packaging. 'During lamination the customised window is lasered into the packaging', Thomas Groener, Head of Innovation, Mondi Consumer Goods Packaging, explains and continues, 'the shape and design of the window can be adjusted and modified exactly the way our customers envision it, to make the product inside the packaging visible to end-consumers.'

This novel packaging solution is available as reel material for FFS applications, pre-made stand-up pouches or paper-based bags, such as SOS or pinch bottom bags. Thanks to the use of barrier laminates for instance for food products, the final packaging protects the contents ideally while accentuating the freshness and quality of the product. The attractive appearance and natural haptics of the window paper packaging offer great differentiation and enhance brand awareness at the point of sale.

Mondi products touch the lives of millions of people, every day. The company believes that packaging has a vital role to play in containing and protecting food as it moves through the supply chain to the consumer. This novel window paper packaging represents a breakthrough on the flexible packaging market and emphasises Mondi's role as innovator of intelligent packaging solutions.

The window paper packaging solutions will be presented to the public at FachPack in Nuremberg, Germany, and at ScanPack in Gothenburg, Nuremberg. Mondi will be exhibiting from 29 September to 1 October in Hall 7, Booth 254. Mondi's team of packaging and paper experts look forward to welcoming you and helping you discover more about the innovative and eco-friendly packaging.

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Contact

Silke Salbert,
Communications Manager, Mondi Consumer Goods Packaging
Tel: +43 1 790 13 4076
Fax: +43 1 790 13 945
Email: silke.salbert@mondigroup.com

Mondi Consumer Packaging GmbH, Marxergasse 4A, A-1030 Vienna
http://www.mondigroup.com/

We are Mondi. IN TOUCH EVERY DAY.

Mondi is an international packaging and paper Group, employing around 25,000 people across more than 30 countries. Our key operations are in central Europe, Russia, North America and South Africa. We offer over 100 packaging and paper products, customised into more than 100,000 different solutions for customers and end consumers. In 2014 Mondi had revenues of €6.4 billion and a return on capital employed of 17.2%.

The Mondi Group is fully integrated across the packaging and paper value chain - from managing forests and producing pulp, paper and compound plastics to developing effective and innovative industrial and consumer packaging solutions. Our innovative technologies and products can be found in a variety of applications including hygiene components, stand-up pouches, super-strong cement bags, clever retail boxes and office paper. Our key customers are in industries such as automotive; building and construction; chemicals; food and beverage; home and personal care; medical and pharmaceutical; packaging and paper converting; pet care; and office and professional printing.

Mondi has a dual-listed company structure, with a primary listing on the JSE Limited for Mondi Limited under the ticker code MND and a premium listing on the London Stock Exchange for Mondi plc under the ticker code MNDI.

For us, sustainable development makes good business sense. We don't just talk about sustainability; we make it part of the way we work every day. We have been included in the FTSE4Good Index Series since 2008 and the JSE's Socially Responsible Investment (SRI) Index since 2007.

About Mondi Consumer Packaging

Mondi Consumer Packaging is a globally operating manufacturer of consumer packaging, hygiene components and release liner. Core competencies include extruding, printing, coating as well as refining or processing of high-quality films. Consumer Packaging is also a leading supplier of silicone-coated and speciality release liners. As a leader in innovation and technology, the products manufactured by Mondi Consumer Packaging are used in a wide variety of areas with one main focus being fast moving consumer goods (FMCG). At one Research and Development Centre highly qualified teams develop innovative customer-specific solutions and consider new raw materials, processing and refining technologies. Mondi Consumer Packaging is a business unit of Mondi's Europe & International division.

Last change: 30/09/2015

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