National Bank of Canada : Launches NB CAMP

Eight Cutting-Edge Business Get-Togethers for Entrepreneurs

Over the next few weeks, National Bank will be inviting targeted entrepreneurs to take part in one of eight innovative business get-togethers, known collectively as NB CAMP. The program, which focuses on the digital revolution, was created in concert with specialized entrepreneurs to meet the needs expressed by clients. The agenda for these sessions will include well-known speakers, cutting-edge technologies, networking, and much more.

'NB CAMP is first and foremost a place for experimentation that differs from conventional training sessions. With state-of-the-art tools, our experts are there to get participants out of their comfort zone,' explained David Pinsonneault, Senior Vice-President - Commercial Banking and International, National Bank.

The entrepreneurs taking part in the sessions will be able to try out virtual reality glasses, discover how stress and emotions can affect the quality of their negotiations, and make business decisions using a digital ecosystem.

'If you want to continue growing your business, innovation is no longer an option: it's a must. NB CAMP allows us to support entrepreneurs in this process and suggest ways they can take action,' concluded Mr. Pinsonneault.

A cross-Canada tour

NB CAMP will make a total of eight stops, in Mauricie and Centre-du-Québec, the Atlantic region, Montérégie, Laval/Laurentides/Lanaudière, western Canada, eastern Quebec, Ontario and Greater Montreal. Entrepreneurs in each host region will be invited to attend and meet their counterparts. All participants will also be connected using a technology that will enable them to share information and, where relevant, lay the groundwork for new partnerships.

True to its founding mission, National Bank has been supporting business development for more than 150 years. This support has evolved along with the entrepreneurial ecosystem. NB Camp is much more than just a series of events: it's an accelerator that will enable entrepreneurs to realize their full potential.

About National Bank of Canada
With $230 billion in assets as at July 31, 2016, National Bank of Canada, together with its subsidiaries, forms one of Canada's leading integrated financial groups. The Bank has close to 22,000 employees and is widely recognized as a top employer. The Bank's securities are listed on the Toronto Stock Exchange (TSX: NA). Follow the Bank's activities at nbc.ca or via social media such as Facebook, LinkedIn and Twitter.

Information(the phone number given below is for the exclusive use of journalists and other media representatives) :

Jean-François Lauzon
Advisor - Public Affairs
National Bank
Tel. : 514-394-0697