Neustar Inc : CORRECTING and REPLACING Neustar Kick-Starts ‘.US’ Campaign Designed to Spark Small Business Innovation for Businesses in the United States
04/10/2012| 09:52am US/Eastern
Recommend:
Small Business Assistance Center Joins Neustar to Support
Economic Recovery in America
Company Launches 'Dream Big' Contest, Winners to Receive Over
$12k in Resources
STERLING, Va.--(BUSINESS WIRE)--Apr. 10, 2012-- Second
subhead of release should read: ...Winners to Receive
Over $12k in Resources (sted ...Winners to Receive Over $35K
in Resources). Fourth sentence of "DREAM BIG
CONTEST" graph should read: - in total, a $12,000
value. (sted - in total, a $35,000 value.)
The corrected release reads:
NEUSTAR KICK-STARTS '.US' CAMPAIGN DESIGNED TO SPARK SMALL
BUSINESS INNOVATION FOR BUSINESSES IN THE UNITED STATES
Small Business Assistance Center Joins Neustar to Support
Economic Recovery in America
Company Launches 'Dream Big' Contest, Winners to Receive Over
$12k in Resources
Neustar, Inc. (NYSE: NSR) a trusted, neutral provider of
real-time information and analysis to the Internet,
telecommunications, entertainment, advertising and marketing
industries, today announced its campaign to "
Kick-start America". Now, companies of all sizes, whether
locally-based or doing business in the United States, have a
new opportunity to engage in a community of like-minded
entrepreneurs, demonstrate their local presence and gain a
competitive advantage with "America's Address." The
.US top-level domain is the best way for small businesses
to get online - fast - in a way that proudly promotes their
local presence.
"Half of all small businesses fail within their first five
years of operation," said Jeremy Carigg, regional director,
the Small Business Assistance Center (
SBAC.US). "Driving awareness in those first years of
business is critical, and companies need to find marketing
methods that make an immediate impact. The .US domain is an
easy and cost-effective way to get your local business seen
and heard on the Internet now, not later."
"The .US domain is central to our identity," said Luke
Palder, CEO,
Proofreadingservices.US. "What our company offers is
uniquely American and it's important that our clients and
potential clients understand that as easily as possible. The
.US domain helps us accomplish that."
Using the .US extension, ProofreadingServices.US, a top-tier
proofreading service headquartered in the Financial District
of San Francisco, has risen to being the #1 search result on
Google® and Bing® for the phrase 'proofreading services'.
"At Neustar, we're committed to helping grow the economy, one
small business at a time," said Alex Berry, senior vice
president, Enterprise Services, Neustar. "The strength of the
.US community is a testament to this commitment, and it's
been heartening to see so many companies embrace their local
roots. No matter what business you're in, the .US domain is
the perfect way to show your company's true colors on the
Internet."
"Having an accessible, online presence is a must for today's
small businesses," said
NSBA Vice President of Public Affairs Molly Brogan.
"Partnering with Neustar on the new .US campaign is one
way we can make it easier to connect our small-business
members with their customers."
.US ADVANTAGES:
-
Community - .US is more than just a domain - it's a growing
movement. By registering for a .US extension, companies
send a message that they believe in the power of local
business.
-
Memorability - Companies have a better opportunity to get
the name of choice versus traditional options and they get
a powerful, easily recalled domain name associated with a
growing brand.
-
Searchability - Because search engines rank websites with
.US extensions higher in the U.S., entrepreneurs have a
powerful tool to help potential customers find their sites.
-
Discoverability - With .US, companies add a new dimension
to their business or organization to let customers know
they're out there.
-
Manageability - .US provides resources and tools to make
putting up a website and promoting it easy.
DREAM BIG CONTEST
Neustar is currently accepting submissions for its "Dream
Big" (
http://www.kickstartamerica.us) contest, a competition
for companies to kick-start their online businesses. To
enter, companies (whether .US or otherwise) must submit their
business story and information via LINK. Two lucky winners
will receive an all-expense paid trip to Washington, D.C.,
May 20-24, 2012, to spend two full days at National Small
Business Week. Additionally, winners will receive a complete
website design from a top firm, as well as a local
advertising campaign customized specifically for their
businesses - in total, a $12,000 value. To learn more about
the "Dream Big" contest, visit
http://www.kickstartamerica.us.
About Neustar, Inc.
Neustar, Inc., (NYSE: NSR) is a trusted, neutral provider of
real-time information and analysis to the Internet,
telecommunications, entertainment, advertising and marketing
industries throughout the world. Neustar applies its
advanced, secure technologies in routing, addressing and
authentication to its customers' data to help them identify
new revenue opportunities and network efficiencies, and
institute cybersecurity and fraud protection measures.
www.neustar.biz.
Source: Neustar, Inc.
Neustar
Susan Wade, 571-434-5307
Susan.Wade@neustar.biz
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