New York Times : Announces Key Appointments and Changes to Digital Operations
September 12, 2017 at 05:15 pm EDT
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NEW YORK, September 12, 2017 - Today The New York Times Company announced key appointments to Product and Design and the formation of a New Products and Ventures group, further defining the new structure it announced in June. These changes streamline and raise the ambitions of the Company's digital operations in order to accelerate its rapidly growing digital businesses.
Alex Rainert, a veteran product design leader and co-founder of dodgeball, has been named head of Product and Design. In his new role, he will lead the digital product design and product management teams that are responsible for translating The Times's world-class journalism into extraordinary digital products and experiences for its audience. Joining the Product and Design team are Matthew Ericson,who will lead News Experience, and Ben French, who will assume the new role of senior vice president, Reader Experience. Under Mr. Ericson, a longtime editor in the newsroom, News Experience will set the vision for news presentation in core products, and ensure that workflows, tools and processes are aligned with News and Opinion. As head of Reader Experience, Mr. French will work closely with departments across the organization to develop formats and features that will strengthen The Times's relationship with its audience and increase their likelihood to engage and subscribe.
Alex MacCallumhas been appointed the head of New Products and Ventures, a newly formed team that will include Crosswords and Cooking, and whose charter will be to pursue opportunities for innovation and growth that are brand-congruent yet distinct from The Times's core digital experience. Previously, Ms. MacCallum was an assistant managing editor in charge of video. She also launched and oversaw audience development in The Times newsroom.
In making the announcement, Meredith Kopit Levien, New York Times Company executive vice president and chief operating officer, said: 'These organizational changes represent important steps toward realizing our goal of reaching $800 million in digital revenue by 2020. This talented new leadership team will throw gas on the fire of digital innovation by increasing the value of our products and experiences among readers, viewers and listeners around the world.'
About The New York Times Company
The New York Times Company is a global media organization dedicated to enhancing society by creating, collecting and distributing high-quality news and information. The Company includes The New York Times, NYTimes.com and related properties. It is known globally for excellence in its journalism, and innovation in its print and digital storytelling and its business model. Follow news about the company at @NYTimesComm.
The New York Times Company published this content on 12 September 2017 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 12 September 2017 21:14:05 UTC.
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The New York Times Company is a global media organization that includes newspapers, digital and print products, and related businesses. It is focused on creating, collecting, and distributing news and information that helps the audience understand and engage with the world. The Company's news product, The New York Times (The Times) is available on mobile applications, on its Website (NYTimes.com) and as a printed newspaper, and with associated content such as podcasts. The Company's interest-specific products include The Athletic, Games, Cooking, and Audio (read-aloud audio service), which are available on mobile applications and Websites; Wirecutter, an online review and recommendation product; and The Athletic. Its other businesses include licensing operations; commercial printing operations; live events business; and other products and services under The Times brand. The Companyâs Timesâs print edition newspaper is published seven days a week in the United States.