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Business Summary
Logo Newell Rubbermaid Inc.
Manufactures and markets consumer and commercial products, including office products, tools, hardware, home and baby products

Newell Rubbermaid, Inc. is engaged in the marketing of consumer and commercial products that help people flourish every day, where they live, learn, work and play.

Its brands include Rubbermaid, Graco, Aprica, Levolor, Calphalon, Goody, Sharpie, Paper Mate, Dymo, Parker, Waterman, Irwin and Lenox.

It operates its business through six segments: Home Solutions, Writing, Tools, Commercial Products, Specialty and Baby & Parenting.

The Home Solutions segment designs, manufactures or sources and distributes a wide range of consumer products under multiple brand names, primarily targeting the female head of household.

The Writing segment designs, manufactures or sources and distributes writing instruments, primarily for use in business and the home.

This segment's product offerings include markers, highlighters, art and office organization products, and everyday and fine writing instruments and accessories.

The Tools segment designs, manufactures or sources and distributes hand tools and power tool accessories, industrial bandsaw blades, cutting tools for pipes and HVAC systems, and industrial labeling solutions.

The Commercial Products segment designs, manufactures or sources and distributes cleaning and refuse products, hygiene systems, material handling solutions and medical and computer carts.

The Specialty segment designs, manufactures or sources and distributes products that include convenience and window hardware, manual paint applicators, label makers and printers, on-line postage, and interactive teaching solutions.

The Baby & Parenting segment designs and distributes infant and juvenile products such as swings, highchairs, car seats, strollers and playards, and primarily sells its products under the trademarks Graco, Aprica and Teutonia.

The company was founded in 1903 and is headquartered in Atlanta, GA.
Sales per Businesses
20122013Delta
USD (in Million)%USD (in Million)%
Home Solutions1,64427.9%1,59328% -3.18%
Writing1,41624%1,70630% +16.99%
Tools806.1013.7%817.9014.4% +1.44%
Commercial Products759.7012.9%785.9013.8% +3.33%
Baby & Parenting736.1012.5%789.3013.9% +6.74%
Specialty540.609.2%---
Sales per Regions
20122013Delta
USD (in Million)%USD (in Million)%
United States4,00567.8%3,86867.9% -3.53%
Europe, Middle East and Africa718.4012.2%699.2012.3% -2.75%
Asia Pacific482.108.2%422.007.4% -14.24%
Canada358.806.1%310.905.5% -15.41%
Latin America338.905.7%392.606.9% +13.68%
Surperformance© rating of Newell Rubbermaid Inc.
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Sector
Non-Cyclical Consumer Goods / Services
Personal / Household Products / Services
 Personal / Household Products / Services
  Household Products
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Sector Household Products
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Sector Household Products
Company contact information
Newell Rubbermaid, Inc.
Three Glenlake Parkway
Atlanta, GA 30328-3447

Phone : +1.770.418.7000
Fax : +1.770.407.3970
Web : www.newellco.com
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