Nielsen NV : Named Among Top 50 Companies for Diversity

Company Earns Spot on Esteemed DiversityInc List for Second Year

New York, NY- April 27, 2015 - Nielsen has been named to DiversityInc's 2015 Top 50 Companies for Diversity ranking for the second consecutive year. Up eight spots from 2014's ranking, Nielsen was listed number 42 this year. Nielsen believes that diversity and inclusion through creative endeavors, as well as in the workplace, is an everyday priority.

"Inclusion is a cornerstone of Nielsen's success around the world. Measuring what consumers watch and buy wherever they are and however they choose to do it is our mission. But it is our diverse workforce that helps us to reach and understand all of those consumers effectively," said Mitch Barns, Chief Executive Officer, Nielsen. "Diversity and inclusion are crucial to our growth, strength, and ability to innovate. It is not simply a good practice, it is good business."

DiversityInc Top 50 companies have significantly more diversity than average American corporations. Compared with EEOC statistics, Top 50 companies have 20% more Blacks, Latinos and Asians in management, and 13% more women. In the Top 10, the contrast is even sharper, with 41% more Blacks, Latinos and Asians, and 46% more women than U.S. corporate average. This year, for the first time, the National Organization on Disability tracker was required for the Top 10 Disabilities list.

Each company's rank is based on objective analysis of 183 separate factors, based on data from a 300-question survey. The four equally weighted areas of measurement include Talent Pipeline, Equitable Talent Development, CEO/Leadership Commitment and Supplier Diversity.

Nielsen has worked diligently to employ strong global leadership-training programs for high-potentials from underrepresented groups. The company also uses its seven employee resource groups for recruitment and talent development, which includes an 18-month leadership-development program focused on cross-cultural coaching, executive networking and building knowledge. Frequent exposure to senior leadership is also part of the process. Under the guidance of Dr. D. Sangeeta, Chief Diversity Officer and Head of Global Measurement Science, and Angela Talton, Senior Vice President, Global Diversity & Inclusion, Nielsen not only follows existing best practices, but strives to create new ones. To learn more about working at Nielsen and see current job openings, click here.

"Diversity and inclusion are woven into the fabric of Nielsen. Our global footprint coupled with our commitment to a culture of inclusion at every level of the company has helped us build a workforce that mirrors the populations we serve," said Dr. Sangeeta. "Our diverse associates and their varied perspectives, help us serve clients in new and effective ways, and enables Nielsen to deliver increasing value to all our stakeholders and strengthens our company for growth."

For the entire Top 50 list, visit http://www.diversityinc.com/top50 or follow the conversation online with the hashtag #DITop50.

DiversityInc's mission is to bring education and clarity to the business benefits of diversity. The DiversityInc Top 50 Companies for Diversity list began in 2001, at the same time many corporations were beginning to understand the business value of diversity-management initiatives. The 2015 Top 50 Companies for Diversity results are featured on DiversityInc.com and in DiversityInc magazine.

For more information, log on to www.diversityinc.com, https://www.facebook.com/DiversityInc, https://twitter.com/DiversityInc, or http://www.linkedin.com/company/26561.

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen's Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content - video, audio and text - is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry's only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90% of the world's population.www.nielsen.com.

Andrew McCaskill 347.331.5725 andrew.mccaskill@nielsen.com