Nike : 3 Ways the Nike App at Retail Steps Up Your Shopping Experience
July 13, 2018 at 12:10 pm EDT
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Reserve, Instant Unlocks and Nike Scan are currently being piloted at Nike Santa Monica, The Grove and Nike Portland, and will be available at Nike's newest retail concept, Nike Live, at Nike by Melrose upon its opening on July 12.
And this is just the beginning. Additional Nike App at Retail features will be available later this year, including at the Nike NYC flagship store (opening fall 2018), before being scaled to all Nike Stores in locations where the Nike App is available. New features include shopping entire looks on in-store mannequins via Nike Scan and Instant Checkout, allowing NikePlus members to skip the lines and enabling digital checkout.
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Nike Inc. published this content on 13 July 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 13 July 2018 16:09:01 UTC
Nike, Inc. specializes in the design, manufacturing and marketing of sports shoes, clothing, and equipment. The group's products are sold primarily under the names Nike, Jordan, Converse Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell. Net sales break down by family of products as follows:
- footwear (68.9%);
- clothing (27.2%);
- sports equipment (3.4%): golf equipment (golf clubs, balls, gloves, etc.), bags, balls, etc.;
- other (0.5%).
At the end of May 2023, products were being marketed through a network of 1,032 stores worldwide, through independent distributors, and via the Internet.
Net sales are distributed geographically as follows: North America (44.3%), Europe/Middle East/Africa (27.5%), China (14.9%), Asia/Pacific and Latin America (13.2%) and other (0.1%).