Novozymes A/S : Novozymes in project to bring sustainability up on the catwalk
02/03/2012 | 07:36am
Novozymes has entered into a collaborative project with the
Danish Fashion Institute to create a sustainable textile
industry.
"We need to enter new partnerships and find new ways in the
industry, but we also need politicians to set a framework in
order to create a sustainable change in the textile
industry," says Sebastian Søderberg, Director at Novozymes.
The textile industry is massive, and production of clothes
for the growing world population requires huge amounts of
energy and water as well as the use of toxic chemicals.
Fashion is one of the most polluting industries in the world,
second only to oil in terms of its environmental impact.
Novozymes is now partnering with the Danish Fashion Institute
in a project to make sustainability in the textile industry
fashionable - for good.
Action is needed now - Also from politicians
On Novozymes' motivation for entering this new collaboration
with the Danish Fashion Institute, Sebastian Søderberg
says:
"In order to pave the way for a more sustainable industry
it's crucial that we take new initiatives and work
together across sectors and industries. But it's also
important that politicians set a framework that will foster
more sustainable development in the industry.
"Chemicals, pollution and the use of large amounts of water
are still quite cheap in many parts of the world. An idea as
simple as political commitment on introducing an industry
standard that retailers and brands will find useful could be
an idea. Any kind of initiatives that will foster local
legislation could also prove valuable", adds Sebastian
Søderberg.
A sustainable textile industry is possible
Enzymes have been used in the production of textiles for more
than 60 years and have already a proven track record of
environmental benefits.
On a global scale the textile industry produces billions and
billions of T-shirts every year. A life cycle assessment
(LCA) conducted by Novozymes indicates savings of 70,000
liters of water and 1 ton of CO2 per ton knitted fabric when
using enzymes. This equals savings of 20-30 liters of water
and a reduction of 0.3 ton CO2 for each T-shirt produced!
"It's possible to rethink every aspect of the textile
industry and make it more sustainable. Biotechnology gives us
the tools to replace the harsh chemicals widely used in the
industry. This means less pollution from textile mills.
Biotechnology also enables the industry to significantly
lower its energy and water consumption," Sebastian Søderberg
explains.
Starting a movement
Novozymes' collaboration with the Danish Fashion Institute
started with the "I do 30" campaign, followed by
the 2009 Fashion Summit.
Together these events focus on educating the industry and
making knowledge of sustainability and enzymes accessible to
fashion companies. Taking the collaboration forward,
Novozymes and the Institute will together be a part of the
upcoming Copenhagen Fashion Summit.
The Fashion Summit will see the launch of a collaboration
between the United Nations and the Nordic Initiative Clean
and Ethical (NICE) to develop the first fashion
sector-specific sustainability initiative under the UN's
Global Compact.
The initiative includes a strong coalition between the
fashion industry and the UN represented by the network
organization Danish Fashion Institute and its Nordic
partners. The UN will make it possible for the organizations
to move toward a more sustainable future.
"Our biggest ambition for NICE is to establish a movement
that can get companies started with sustainability. We
can't force companies to do so, but we can inspire and
motivate them through existing solutions and new technologies
- and our collaboration with Novozymes can really boost this
effort," says Eva Kruse, CEO of the Danish Fashion
Institute.
On Friday February 3, Novozymes will participate in a press
conference held by the Danish Fashion Institute.