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Office Depot Inc : Office Depot Opens Store in Omaha with Entirely New Concept Designed by Customers, for Customers

12/12/2012 | 10:05am US/Eastern

Office Depot® (NYSE: ODP) has built an entirely new store experience for its customers and is celebrating its opening in Omaha, Neb. The new Office Depot store concept opened at 603 S. 72nd St., was created to encourage shoppers to interact more with products, with Office Depot associates, and with each other - all in a brand new store designed around the way customers want to shop.

The new Office Depot store goes way beyond mere cosmetic changes. The storefront windows feature graphic overlays which allow people to see inside the store from the sidewalk.

Once inside, consumers are welcomed to the new bluwire store-within-a-store featuring the coolest tech and mobility products such as cases for iPhone® 5, accessories for iPad® and MacBook®, Beats© by Dre headphones, and wireless speakers - with the vast majority of these products being new to Office Depot. bluwire is best known for its highly successful tech and mobility products offered in select airports around the country.

In fact, the new Omaha Office Depot store features a PC Bar where people can sit down, plug in their laptop or tablet and get to work. There is also a computer rental station, free Wi-Fi throughout the store, a recharge station and free, self-serve coffee available between the hours of 8 a.m. - 10 a.m., and 3 p.m. - 5 p.m. on weekdays.

Interactivity is one of the key features of the new store concept with several touch screen displays throughout the store where consumers can order any product from OfficeDepot.com if they are unable to find it on store shelves. And best of all, delivery is free. 1 It is not just in Omaha either. If customers are unable to find what they are looking for while shopping in any of Office Depot's 1,100 retail stores, they can purchase it online with the assistance of an in-store sales associate and it will be shipped for free.

A full offering of business services are in the center - at the heart - of this new store. The Print Shop provides same-day business cards, copying, document shredding, custom printing, and packing and shipping, making Office Depot a virtual back office for small business.

Office Depot's Tech Services provides computer repair, network set-up, software installation, virus removal and more.

The Omaha Office Depot Store #3301 employs approximately 14 associates. It houses nearly 4,500 products - everything from furniture and office supplies to technology.

Christian Holz, Store Manager of Office Depot store #3301, previously managed another Omaha-area store for several months of his eight-year career with Office Depot before leading the team at this new location. He currently resides in Omaha.

Store hours are Monday through Friday 8 a.m. to 9 p.m., Saturday 9 a.m. to 9 p.m. and Sunday 10 a.m. to 6 p.m. You also can reach this Office Depot store by phone at 402-391-2161.

To learn more about the products and services available at Office Depot, please visit your local Office Depot retail store location or www.officedepot.com. To become a fan of Office Depot on Facebook and receive exclusive content, offers and more, please visit www.facebook.com/officedepot. To follow Office Depot on Twitter, please visit http://twitter.com/officedepot.

About Office Depot

Office Depot provides office supplies and services through 1,675 worldwide retail stores, a dedicated sales force, top-rated catalogs, and global e-commerce operations. Office Depot has annual sales of approximately $11.5 billion, employs about 39,000 associates, and serves customers in 60 countries around the world.

Office Depot's common stock is listed on the New York Stock Exchange under the symbol ODP. Additional press information can be found at: http://mediarelations.officedepot.com and http://socialpress.officedepot.com/.

Click here to view a video of the new store concept

1 Excludes Copy & Print (CPD) promotional items

Office Depot
Julianne Carelli, 561-438-1451
julianne.carelli@officedepot.com


© Business Wire 2012
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