Omnicom Group Inc. : Diversified Agency Services to Launch Web Documentary Series to Track Risks and Rewards of Data Migration Project
06/07/2012| 12:30pm US/Eastern
'Day in the Life: Every Journey Begins with a Connection' chronicles the
highly strategic and compelling IT consolidation project through the
eyes of CIOs and senior-level IT professionals
Agency Services [DAS] today unveiled the first of a video web series
that will chronicle the 18-month overhaul of its decentralized
information technology network. The IT project commenced in March 2012
and includes the migration of business-critical data across more than
100 agencies to two world-class data centers in Phoenix and Atlanta.
Journey Begins with a Connection' web documentary series will offer
the perspectives of DAS CIOs and IT leaders as they work with HP and
other organizations to consolidate vast amounts of data, centralize
network applications and increase the speed of internal decision-making.
Through the documentary series, DAS will give an in-depth, all-access
look at the state-of-the-art data consolidation. The series will explore
issues vital to enterprise CIOs such as cost reduction and increased
operational efficiency and document the business challenges and
opportunities that CIOs historically face when looking to achieve 24/7
reliability and enhance security.
"A project this significant is not for the faint of heart," said Jason
S. Cohen, DAS' global CIO. "However, by embracing the benefits that a
centralized and collaborative environment can offer, DAS agencies are
investing in state-of-the-art solutions that will yield efficiency and
nimbleness for our organization and, in turn, allow our employees to
focus on delivering a superior client experience."
"This video series will appeal to the curiosity and analytical nature of
CIOs and other IT executives, offering never-before-seen, unvarnished
access to the inner workings of a best-in-class IT implementation," said
Cohen. "Our aim is to educate viewers over the next 18 months on what it
takes to drive strategic IT investments for an enterprise."
"The DAS networking documentary series, chronicling the move from a
decentralized IT network to one that provides the necessary agility and
performance to support their growing business, has the potential to help
thousands of companies around the world," said Bethany Mayer, senior
vice president and general manager, Networking, HP. "HP is proud to have
been selected by DAS to provide a simplified network design, based on an
open standards environment with centralized management, and to help
realize the network reliability, flexibility and security required to
drive increased business opportunities."
for the premiere video in the "Every Journey Begins with a Connection"
The first video installment will debut today at HP
Discover, the ultimate showcase technology event for business and
IT professionals to learn, connect, and grow. Subsequent 'webisodes'
will be posted on the adasjourney.com.
Join the conversation with #dasjourney on Twitter for up to date
information on the project and opportunities to interact with the CIOs
and IT professionals involved in the webseries.
Follow a live stream on the premiere on Facebook at https://www.facebook.com/HPDiscover.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc.
manages Omnicom's holdings in a variety of marketing communications
disciplines. DAS includes over 200 companies, which operate through a
combination of networks and regional organizations, serving
international and local clients through more than 700 offices in 71
About Omnicom Group Inc.
Omnicom Group Inc. (www.omnicomgroup.com)
is a leading global marketing and corporate communications company.
Omnicom's branded networks and numerous specialty firms provide
advertising, strategic media planning and buying, digital and
interactive marketing, direct and promotional marketing, public
relations and other specialty communications services to over 5,000
clients in more than 100 countries.
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For Diversified Agency Services
David Goldman, 212-601-8209
© Business Wire 2012