Branding and design firm Hornall Anderson will collaborate with The Seattle Public Library on a project that furthers the Library’s mission of “bringing people, information and ideas together to enrich lives and build community.”

Since its founding in 1891, The Seattle Public Library has been one of the most valued and beloved assets in the city of Seattle and is one of the busiest urban public libraries in the United States. Via the spectacular Rem Koolhaas, OMA/LMN-designed Central Library on Fourth Avenue in downtown and 26 branch libraries across the city, the Library circulated over 12 million items and had nearly 14 million visits in 2013. It also presented 8,228 programs that were attended by nearly 340,000 adults, teens and children.

“The Seattle Public Library is a popular and essential public resource and we want to ensure that Seattle residents continue taking advantage of it,” said Jay Picard, Hornall Anderson’s vice president of strategy. “Libraries across the country are changing to meet the needs and expectations of modern times. The Seattle Public Library is an innovative leader and we look forward to working together on new strategies to reach the next generation of library patrons.”

The Seattle Public Library benefits from two support organizations, The Seattle Public Library Foundation and The Friends of The Seattle Public Library. This project is being privately funded by the Library Foundation.

About Hornall Anderson

Hornall Anderson (www.hornallanderson.com) specializes in the design and execution of customer experiences that bring meaning to brands and consumers. We use design to create branded experiences from print, to digital and packaged goods, environments, virtual worlds, and beyond. Hornall Anderson is a part of the DAS Group of Companies.

About The DAS Group of Companies

The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE:OMC) (www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, national and regional clients through more than 700 offices in 71 countries.