OPENWAVE SYSTEMS : Cable&Wireless Worldwide Selects Openwave's Traffic Mediation Solution to Manage and Optimize Network Traffic for Managed Retail Services
11/08/2010| 06:35am US/Eastern
Systems Inc. (Nasdaq: OPWV), a global software innovator delivering
context-aware mediation and messaging solutions, today announced that
Cable&Wireless Worldwide, a mission critical communications integrator,
has selected several products from Openwave's Traffic
Mediation suite to help it bring flexible, managed services, with
speed and agility to its Fixed Mobile Convergence (FMC) customers.
The products selected include Openwave®
Media Optimizer, Openwave®
Web Adapter and Openwave®
Web Security. With Openwave's Traffic
Mediation solution, Cable&Wireless Worldwide is able to offer major
enterprises and retailers carrier-grade solutions to guarantee
reliability of their services.
Mediation suite forms a component of C&W Worldwide's FMC solution
that converges fixed line telephone, data and mobile networks for its
customers, helping them to simplify their telephony systems and end-user
experience. All mobile calls made within C&W Worldwide's FMC customer
sites will run across an IP network making internal calls free and
external calls the same price as those of a fixed line. As people move
out of the buildings, calls will seamlessly transfer to a reduced-rate
mobile network. With Openwave C&W Worldwide ensures all data transfers
on FMC are secure and that traffic is optimized for better resolution
and to ensure that its next-generation network continues to cater for
the data requirements of all new smartphones.
?The need to manage network traffic is not just exclusive to the
operator network, but is a need that large businesses, including
retailers, are facing within their own networks,? says Nigel Stevens,
Product Director at C&W Worldwide. ?Major retailers have already
expressed interest in our managed services for data and telephony
networks, which suggests that managed offerings are resonating and other
industries are beginning to realise their value. We are delighted to
collaborate with Openwave to help bring more of these retail offerings
?The recent interest in managed services by businesses outside of the
carrier world is underscored by C&W Worldwide's recent partnerships,?
says Ken Denman, CEO, Openwave. ?To compete in this new untethered,
all-IP-based information age, businesses need more control over what's
happening in their networks. Solutions such as Integra
provide businesses with the flexibility to select the deployment
architecture and features that meet their specific needs and rapidly
bring a variety of new services to market. Openwave is pleased to
provide our world-class Traffic
Mediation solutions to C&W Worldwide.?
Integra orchestrates and mediates a set of mobile internet services
that are driven by a rich policy-rules engine, allowing each transaction
to be processed based on factors including user profile, device
capabilities, content and network type. As traffic increases, Integra
can rapidly scale to deploy new mobile data services across converging
access networks and devices.
Media Optimizer is an intelligent, scalable, and policy-aware video
delivery solution that enables the reduction of data transmission costs
and works to improve the online video experience across any device. Openwave
Media Optimizer adds value to networks with intelligent, device- and
policy-aware delivery of online video content, reducing costs while
increasing effective bandwidth.
Web Adapter takes content requests from mobile phones for standard
web sites and converts the web pages into highly compressed, functional
mobile phone-compliant WAP2 pages. Web
Adapter allows operators to significantly increase their data
revenues by enabling subscribers to access the vast majority of the Web
on their mobile phones in a mobile-compatible format.
Web Security gives mobile operators the power to protect their
networks from viruses and security threats, and to protect their
subscribers from inappropriate and unwanted content. By implementing
multiple defenses against unwanted content, mobile operators can deliver
the high quality mobile internet user experience that their subscribers
expect while confidently launching new and innovative services.
About Cable & Wireless Worldwide
Cable&Wireless Worldwide (LSE: CW.) aims to be the first-choice provider
of mission critical communications. The Company is one of the world's
leading critical communication providers delivering a range of
high-quality managed voice, data and IP-based services and applications
to large corporates, multinational companies, governments, carrier
customers and resellers across the UK, Asia Pacific, India, Middle East
& Africa, Continental Europe and North America.
In the UK, Cable&Wireless Worldwide owns the country's largest fibre
network dedicated to business users of telecoms reaching 20,500km in
length, and providing ubiquitous UK access through a combination of
fibre, digital, microwave, radio and leased circuits. The network has
presence in more than 400 towns and cities in the UK, with 802 unbundled
exchanges covering 55% of the population.
On an international scale, Cable&Wireless Worldwide's global
next-generation network (NGN) stretches to more than 500,000km,
including interests in 69 global cable systems, and provides
connectivity to 153 countries. The Company's Multi-Service Platform, an
IP-based next-generation platform that operates across the NGN, offers a
single environment on which voice and data applications can be converged
to drive business efficiencies. The network is uniquely designed with
inbuilt resilience and the capability to re-route traffic across diverse
paths in the event of failure of one or more paths, particularly at the
With more than 6,300 colleagues globally, Cable&Wireless Worldwide is
committed to delivering exceptional customer service and developing long
term partnerships with its customers.
To find out more, please visit www.cw.com
Senior PR Executive
+44 (0)7822 804 975
Cable&Wireless Worldwide Press Office
+44 (0)1344 818 888
Systems Inc. (Nasdaq: OPWV) is a global software innovator
delivering context-aware mediation and messaging solutions that enable
communication service providers and the broader ecosystem to create and
deliver smarter services.
Building on its mobile data heritage, Openwave mobilizes the Internet
with predictive solutions fueled by real-time analytics that mediate
among all different ecosystem elements, permitting the enhancement of
every mode of IP traffic. The result can provide customers with a
360-degree view of their network, devices and services, and enables them
to proactively optimize network resources, quickly launch smart mobile
services, and provide a contextually relevant user experience.
Openwave is a global company with a blue chip customer base spanning
North America, Latin America, Australia and New Zealand, Asia, Africa,
Europe, and the Middle East. Openwave is headquartered in Redwood City,
California. For more information please visit www.openwave.com.
Forward Looking Statement
This press release contains statements regarding Openwave Systems'
expectations of the benefits of Openwave® Integra, Openwave®
Media Optimizer, Openwave® Web Adapter and Openwave®
Web Security solutions, as well as the expected availability of Openwave®
Integra, Openwave® Media Optimizer, Openwave® Web
Adapter and Openwave® Web Security solutions. Actual timing
of release and performance of Openwave® Integra, Openwave®
Media Optimizer, Openwave® Web Adapter and Openwave®
Web Security solutions could differ materially as a result of
unanticipated factors and events, including technical difficulties or
other unforeseen reasons. Further risks inherent in Openwave Systems'
business are detailed in the section entitled ?Risk Factors? in Openwave
Systems' Quarterly Report on Form 10-K for the fiscal year ended June
30, 2010 (filed September 7, 2010 with the Securities and Exchange
Openwave and the Openwave logo are trademarks of Openwave Systems Inc.
All other trademarks are the properties of their respective owners.
For further information:
Openwave Systems Inc.
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