Opera Software ASA : Max lands in Turkey

Oslo, Norway, and Istanbul - August 12, 2014

Turkish users no longer have to worry about exceeding their data plans before the end of the month. Opera Max, the new, free data-savings app for Android that shrinks videos and photos across almost any app on your phone, is now available in Turkey.

Thanks to Opera Max's unique compression technology, Turkish users can now extend the life of their data plans by up to 50%. The app adds even more value for users with pre-paid data plans, paying per megabyte of use, or roaming internationally, as they will be able to watch more video, browse more sites and simply make the most of their limited plans, all for free.

"It's all about video these days, and video makes up a big chunk of data usage, all of which ultimately costs users money," says Sergey Lossev, Head of Opera Max at Opera Software. "Opera Max's compression technology makes videos lighter, so users can watch more video and get faster loading times, without higher costs."

Through Opera Max's timeline of app usage and savings, users can get more control over the data they consume, keep track of their savings and even block particular apps from using mobile data, restricting them to Wi-Fi only. 

Once a user installs Opera Max, the app starts rerouting all data traffic on the mobile device to the Opera data-savings cloud, using a virtual private network (VPN). All non-encrypted data requests (excluding websites and apps with HTTPS connections) are sent through Opera's servers, which compress video, images and websites to use less data. 

Opera Max is available as a free download on Google Play for smartphones running Android 4.0 or above. Download it today and start saving data!

Opera Software crafts products and services that connect 350 million people to the internet. More than 130 operators around the world choose to work with us to give their customers the best web experience. Our mobile advertising platform enables publishers to monetize their content and allows brands to reach a global audience of more than 500 million consumers. Learn more about Opera at www.opera.com.

Opera and Opera Max are trademarks of Opera Software ASA.