COM UNICATO STAM PA The Cambiano by Pininfarina wins the Prize of Prizes for Innovation

The concept car awarded in Rome today by Minister Stefania Giannini


Turin, September 17, 2014 - Mini ster Stefania Giannini has gi ven Pininfarina 's concept car Cambiano the "National Award for Inno vation" (also k nown as the "Prize of Prizes"). The m ost important Italian recognition dedicated to innovation Made in Italy has been deli vered this morning to the CEO of Pininfarina group Silvio Pietro Angori along with Design Director Fabio Filippini duri ng the cerem ony hel d at Villa Farnesina in Rom e.
Nomi nations for the Prize of P rizes was made possible by the achievem ent, in October, 2013, of the Award for Innovation ADI De sign Index 2013 "for the particular innovati ve quality of the product". The Prize of Prizes
comes up aft er the Honorable Mention Compa sso d'Or o ADI 2014, conferred to the concept car last May, and the Interior Design o f the Year Award assigned within the Automoti ve Interi ors Expo 2012 A wards .
"We thank Mi nister Giannini for this im port ant award - said Sil vi o Piet ro Angori. - F or us it is a further confirmation of the val ue and innovati ve content of this concept car, which is the expression of the new Pininfari na. T he Cambiano embodies t he expertise of the company i n t erms of style, design and research i n the field of sustainable mobility".
The Prize of Prizes was established by decree of the Prim e Minister i n 2008 with the aim to support the best innovati ve and creati ve skills of our country i n the key sectors of the economy, in order to also foster the growth of the culture of innovation in the country.

A luxury sports saloon with pl ug-i n extended range el ectric powertrain, the Cambiano debuted at 2012

Geneva M otor S how, where it was elected mo st beautiful concept car o f the exhibition. An enticing combinati on of pure, cutting edge design and engineeri ng that respects the envi ronment in both in the engi ne and in the choice of m ateri als. For further information on the Cam biano:
http ://pininfarina.it/en/cambiano/

High re solution p hoto s of the Cambiano are avail able for download i n the P ress Area of the Pininfarina site:

www.pininfarina.com/en/news/press_release s/archive_120229
You can also follow Pininfarina on Fac ebook and Youtube: www.facebook.com/PininfarinaSpA www.youtube.com/pininfarinaofficial

Contacts :

Francesco Fiordelisi, Head of Corporate and Product Communications, tel. 011.9438105/335.7262530 e-mail f .f iordelisi@pininf arina.it

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