Signature over-the-ear Bluetooth® headphones offer up to 24 hours of listening time on a single charge


"This premium headset will deliver a service that resonates with our robust, on the move lifestyle, providing users with an all rounded user experience."

Sydney, AU. 11 September 2014 - Plantronics (NYSE:PLT), a pioneer in audio and wearable technology, today announced the launch of BackBeat PRO, wireless active noise-cancelling headphones with battery power to outlast your playlist. The latest addition to its award-winning BackBeat stereo product family, the over-the-ear BackBeat PRO headphones offer Plantronics' signature audio performance and design for all-day wearing comfort at home, in the office, and on the go. Bluetooth wireless freedom cuts the cord, and advanced active noise-cancellation (ANC) technology minimises background sounds so you can fully immerse yourself in your music.

"Aussies love their music and want to be able to enjoy it on-the-go without any distractions," said Peter Petrides, National Retail Sales Manager, Australia and New Zealand at Plantronics. "We created the BackBeat PRO so that users can immerse themselves into their music and block out the noise whether they are travelling, working, or simply relaxing. With up to 24 hours of continuous wireless use and active noise-cancellation, the BackBeat PRO can be used not only for music but also movies and calls."

"The Backbeat PRO is our latest edition to the award winning Backbeat family and we are so excited about its launch in the ANZ marketplace," said Susan Hansen, VP of Sales & Marketing, Asia Pacific for Plantronics. "This premium headset will deliver a service that resonates with our robust, on the move lifestyle, providing users with an all rounded user experience."

Host a personal concert for one, even in a noisy office or a busy flight, with BackBeat PRO headphones' signature rich, brilliant audio and advanced active noise-cancellation technology. Using a unique dual-mic solution, the headphones draw in background noise and eliminate it, tuning out external sounds and resulting in clear, life-like audio. Alternatively, if you want to hear what is going on around you, with a touch of a button the adjustable OpenMic feature pushes the music to the background and amplifies environmental sounds; have a conversation with a co-worker, listen for your boarding call, or answer a fellow commuter without having to remove your headphones.

Plantronics innovation in power management gives the BackBeat PRO up to 24 hours of listening time on a single charge, and an included 3.5mm cable serves as a backup, allowing you to plug in and keep enjoying your music in the unlikely event that you run out of battery. Used alone, its active noise-cancellation is capable of eliminating background noise for up to 60 hours - enough to tune out airplane noise on a flight around the world. BackBeat PRO is always ready for action, with up to 21 days of standby power, and up to 6 months in DeepSleep hibernation.

Additional features include:

  • Uncompromising audio performance: With 40mm dynamic drivers and Plantronics signature audio technologies, BackBeat PRO delivers rich bass, crisp highs, and natural midtones so you hear the nuances of each instrument and voice.
  • Unleash your music: Advanced Bluetooth technology lets you stream music from up to 100m1 away from your smartphone or tablet, well beyond the usual 10m.
  • Truly "smart" headphones: Sensors on BackBeat PRO automatically pause your music when the headphones are removed and resumes when you put them back on, and will unobtrusively whisper updates on connection status, battery life, incoming calls and more.
  • Take your music anywhere: The exceptional ergonomic design and portability (with fold-flat earcups and durable nylon travel sleeve) makes BackBeat PRO ideal for all-day use wherever life takes you.
  • Clear communication: From phone calls to voice applications such as Siri™ and Skype, BackBeat PRO dual-mics directly on the headphones enable clear communication on smartphones and tablets for mobile professionals.
  • Works seamlessly with mobile devices: BackBeat PRO features NFC pairing with Android devices, and you can easily move from listening to music on your smartphone to watching videos on your tablet with multi-device Bluetooth connectivity.

Pricing and Availability

BackBeat PRO will be available at authorised Plantronics retailers this spring, for SRP of AU$349.

For more information, please visit http://www.plantronics.com.au

About Plantronics

Plantronics is a global leader in audio communications for businesses and consumers. We have pioneered new trends in audio technology, creating innovative products that allow people to simply communicate. From unified communication to Bluetooth® headsets to gaming solutions, we deliver uncompromising quality, an ideal experience, and extraordinary service. Plantronics is used by every company in the Fortune 100™, as well as 911 dispatch, air traffic control and various mission critical applications for those on the frontline. For more information, please visit www.plantronics.com.au.

1 - Requires a Class 1 Bluetooth device

BackBeat, DeepSleep, Plantronics and Simply Smarter Communications are trademarks of Plantronics, Inc. registered in the US and other countries; OpenMic is a trademark of Plantronics, Inc. The Bluetooth® word mark and logos are registered trademarks of Bluetooth SIG, Inc. and any use of such marks by Plantronics is under license. All other trademarks are property of their respective owners.

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