Awards to TE Connectivity and Texas Instruments were presented at Electronica China 2014

Singapore, 7 April 2014 - element14 acknowledged TE Connectivity (TE) and Texas Instruments with two awards at Electronica China 2014. These awards recognised the outstanding commitment from both TE and Texas Instruments in their year-long collaboration on co-marketing activities with element14 throughout Asia-Pacific.

Jeff Uden, Vice President - Product and Supplier Marketing, element14 Asia-Pacific said, "The last year has been quite exceptional in terms of the new levels of engagement with our top suppliers on a variety of marketing programmes and new products. We are delighted with the results that show what close collaboration can achieve. We identified Electronica China as the right time to acknowledge these two suppliers for their whole-hearted and generous support."  

TE received the award for 'Best Channel Support'. The engagement between element14 and TE strengthened in the past year, resulting in element14 now offering over 32,000 TE products in Asia Pacific, one of the most comprehensive selection of connectors, passives, relays, cable accessories and circuit protection for electronics design and manufacturing. The solution microsites dedicated to I/O communications, subsystem design, material handling, and industrial control have contributed to outstanding results for TE products in terms of new customers, more lines and larger orders per customer, and higher e-commerce sales.

Texas Instruments received the award for 'Best marketing support - Apac' for its partnership with element14 on a series of marketing programmes on TI development kits and a wide range of industrial segment products. Within its dedicated microsite for development kits, at http://sg.element14.com/development-kits, element14 stocks over 2,000 TI development kits, which provide engineers a quick start to the early stages of their electronics design. Together with dedicated marketing programmes, TI dev kits have been the best-selling kits among element14 customers in the last two years, both online and offline.

At Electronica China, element14 unveiled a host of new products together with partners Freescale, Atmel, Cypress, Raspberry Pi, Embest, Richtek, Bourns, Hammond and more. Electronics design engineers, engineers and buyers from CEMs, OEMs, production and maintenance, and electronics enthusiasts who are interested in these products can contact sg-sales@element14.com.

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About the Premier Farnell Group

Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, production, maintenance and repair. It trades as Farnell element14 in Europe, Newark element14 in North America and element14 across Asia Pacific. With sales last year of £968m, the Group is supported by a global supply chain of more than 3,500 suppliers and an inventory profile developed to anticipate and meet its customers' needs.



Premier Farnell works with key strategic suppliers to bring to market development kits in a variety of applications, enabling it to support the customer from design concept through to production.

The latest products, software, services and solutions from trusted supplier partners are all available through 43 local language transactional websites, with customer support provided by degreed engineers. The element14 Community allows buyers and engineers to access a wide range of independent technical information, tools and the latest resources.

About TE CONNECTIVITY

TE Connectivity (NYSE: TEL) is a $13 billion world leader in connectivity. The company designs and manufactures products at the heart of electronic connections for the world's leading industries including automotive, energy and industrial, broadband communications, consumer devices, healthcare, and aerospace and defense. TE Connectivity's long-standing commitment to innovation and engineering excellence helps its customers solve the need for more energy efficiency, always-on communications and ever-increasing productivity. With nearly 90,000 employees in over 50 countries, TE Connectivity makes connections the world relies on to work flawlessly every day. To connect with the company, visit: www.TE.com.

About Texas Instruments

Texas Instruments Incorporated (TI) is a global semiconductor design and manufacturing company that develops analog ICs and embedded processors. By employing the world's brightest minds, TI creates innovations that shape the future of technology. TI is helping more than 100,000 customers transform the future, today. Learn more at www.ti.com.

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Email: pressoffice@premierfarnell.com

Premier Farnell Key facts

  • Operations in 36 different countries
  • More than 4,300 employees
  • More than 3,500 leading suppliers
  • More than 500,000 products stocked with access to over four million more on demand
  • Leaders in providing information on REACH, Conflict Minerals and EU RoHS legislation

For more information visit the website at Premier Farnell.

Global Contact:

Ken Leitch

Global Head of PR

Tel: +44 207 851 4145

Email: kleitch@premierfarnell.com

Global PR Agency:

Darren Willsher/Andrew Hill

EML Wildfire

Tel: +44 208 408 8000

Email: element14@emlwildfire.com

European Contact:

Jen Cooke

PR Manager, Europe and Global

Tel: +44 113 279 0101

Email: jcooke@premierfarnell.com

APAC Contact:           

Christina Loh

PR Manager, APAC

Tel: + 65 6671 8769

Email: cloh@element14.com

North America Contact:

William Polk

PR and Social Media manager

Tel: +1 773 907 5199

Email:  wpolk@newark.com

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