Puffs® tissues has partnered with actress and mom Vanessa Lachey to help add softness and comfort to cold and flu season this year. Moms play a pivotal role when their family members are sick and according to a survey conducted by Puffs and Wakefield Research, 1 in 4 American adults are most likely to call their mom when they’re sick – before their best friend, children or their dad. Further, if under the age of 25, more than 50% said they would be most likely to call mom, showing just how important mom is when her family is under the weather.

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As a busy mom who routinely balances work and family life, Vanessa understands how hard it can be when the whole family comes down with a cold or the flu, especially when the family is also preparing for the holidays, and trying to make the most of what winter has to offer.

”There is no slowing down during the holiday season, and there certainly isn’t any time to let a cold or flu stand in your family’s way of enjoying time together. That’s why I’ve partnered with Puffs, to help families survive cold and flu season which can be especially hard on sensitive noses,” says Vanessa Lachey. “During the colder months, I stock up on Puffs Plus Lotion tissues which lock in moisture as they soothe so we can keep enjoying our favorite activities together, even when dealing with the sniffles.”

Here are a few things Vanessa says help her survive the colder months, and make the most of the holidays with her family:

  • Carve out time in the midst of the craziness to have an outdoor adventure, or a quiet movie night at home. This time of year can be hectic, so it’s really important to us to prioritize quality time together.
  • Make getting ready for the holidays fun! We get the whole family involved from the decorating to the cooking, making chores less taxing and providing us with an easy way for us to spend time together.
  • Set aside some “me time,” and be prepared! I treat myself to a mani/pedi, my favorite tea with lemon, and always have Puffs Plus Lotion tissues in my bag to help keep me going when I’m feeling under the weather.

It may seem like a little thing, but it was also uncovered in the aforementioned survey, that over half of working Americans (51%) said keeping tissues handy is a key factor in helping to feel better while sick at work. So whether you’re at home with your family, traveling, or working, Puffs Plus Lotion has just the right amount of softness to sooth even the most irritated noses. As America’s #1 lotion tissue, Puffs Plus Lotion locks in moisture better than regular tissues and is even dermatologist tested to be gentle on sensitive skin, helping you and your family tackle winter head on.

Puffs Plus Lotion is available in cube, rectangular and to-go formats online and at local retailers nationwide. To learn more about how Puffs can keep you and your nose comfortable this winter, visit www.facebook.com/puffs or visit Puffs.com to see more tips and tricks on how to survive cold & flu season.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.