Asphalt Yacht Club is pleased to introduce our new CEO, Dave Rosenberger. A veteran of the action sports world with a deep knowledge of both the industry and its culture, Dave is a welcome addition to the AYC team.
Since its successful launch in 2013, AYC has operated bi-coastally, with offices split between New York and California. In that time, California’s deep skateboarding heritage and wide array of industry resources have made a compelling case for centralizing AYC’s efforts on the west coast. Dave will lead this transition, with the majority of company operations shifting to the new, global AYC headquarters in Vista, CA.
When considering candidates for a new CEO, it was essential that a prospective leader of AYC share the same passion for skateboarding as the team already in place. With an impressive history in the skate world, Dave was a natural fit. Beginning his career as the owner of M-Pire skate shop and Skatepark in Maryland, Dave understands the culture from the ground up. Having progressed into various executive roles at Quiksilver and Lost International, he also has an intimate knowledge of the inner workings and unique needs of the business.
“I am simply thrilled to join AYC in this role. Skate has been a big part of my background since my original entrée into the action sports business over 25 years ago. I spent the last 15 years at Quiksilver and Lost educating myself in the various parts of the business and I am excited to take my experience to focus on AYC. This brand has a great name and great team, it will appeal to a broader market, but we will stay true to our ideals. The industry has been educated about what happens when we lose sight of that. AYC has a lot of personality, creativity and enthusiasm with this crew and I look forward to building the team in California. I’ll focus on bringing great product to market, developing our core business, implementing operational efficiencies and building an inspiring company culture.” – Dave Rosenberger
“We needed someone who knew business, but who also understood skateboarding, the culture, and where we’re trying to go with AYC. I think we found all of that in Dave, and I’m excited to have him as part of the family.” -Stevie Williams – Professional Skateboarder /AYC Founder
Dave’s tenure as CEO of AYC is slated to begin September 1st.
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