May 21, 2015

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At a Board of Directors meeting held today, Rakuten, Inc. (hereinafter the "Company") resolved to merge its wholly-owned subsidiary Fine Trading Co., Ltd. into the Company, effective July 1, 2015, as outlined below. Since this merger is an absorption-type merger of a wholly-owned subsidiary, the disclosure of certain items and details has been omitted.

1. Purpose of merger

The company decided the merger to increase operational efficiency and improve the quality of the service of the fashion genre in Rakuten Ichiba, an e-commerce site of the Company.

2. Summary of merger

(1) Schedule

Merger resolution by the Board of Directors May 21, 2015

Merger contract date   May 21, 2015

Expected merger date (effective date)  July 1, 2015

(Note 1) According to simplified merger rules in Company Law article 796 clause 2, the Company is proceeding with the merger without receiving approval at the Annual General Shareholders Meeting.

(Note 2) According to short form merger rules in Company Law article 784 clause 1, Fine Trading Co., Ltd. is proceeding with the merger without receiving approval at the Annual General Shareholders Meeting.

(2) Merger method

The Company shall be the surviving company under absorption-type merger, and Fine Trading Co., Ltd. shall be dissolved.

(3) Merger ratio

Since this will be a merger of a wholly-owned subsidiary, there will be no issuance of new shares, no increase in shareholders' equity, and no payment for the merger.

(4) Handling of subscription rights to shares and bonds with the dissolved company

Fine Trading Co., Ltd. has not issued any subscription rights to shares and any bonds with stock acquisition right.

3. Overview of companies in merger

Company name

Rakuten, Inc.
(Company surviving absorption type merger)
(as of December 31, 2014)

Fine Trading Co., Ltd.
(Company absorbed in absorption type merger)
(as of December 31, 2014)

Head office

4-12-3 Higashishinagawa, Shinagawa-ku, Tokyo

4-12-3 Higashishinagawa, Shinagawa-ku, Tokyo

Representative

Hiroshi Mikitani

Masato Takahashi

Main business

Internet services

Fashion related e-commerce

Shareholders' equity

111,601 million yen

270 million yen

Date of establishment

February 7, 1997

March 23, 2000

Outstanding no. of shares

1,328,603,400 shares

1,800 shares

Fiscal year end

December 31

December 31

Major shareholders and percentage of shares held

Crimson Group, LLC. 17.1%
Hiroshi Mikitani 13.3%
Haruko Mikitani 10.0%
(Note) Percentage of shares held is calculated excluding treasury stocks (6,008,089 shares).

Rakuten, Inc. 100%

Business results

Rakuten, Inc.
(Consolidated, IFRS)

Fiscal year

Year ended December 31, 2014

Total equity attributable to owners of the parent company (million yen)

421,562

Total assets (million yen)

3,680,695

Total equity attributable to owners of the parent company per share (yen)

318.74

Revenues (million yen)

598,565

Operating income (million yen)

106,397

Income before income tax (million yen)

104,245

Net income attributable to owners of the parent company (million yen)

70,614

Net income attributable to owners of the parent company per share (yen)

53.47

Fine Trading Co., Ltd.
(Non-consolidated, J-GAAP)

Fiscal year

Year ended December 31, 2014

Net assets (million yen)

12

Total assets (million yen)

649

Net assets per share (yen)

6,712.24

Sales (million yen)

350

Operating income (million yen)

62

Ordinary income (million yen)

61

Net income (million yen)

56

Net income per share (yen)

31,322.20

4. Post-merger details

Following this merger, there are no changes to the business name, head office, title and name of representative, main business, shareholders equity and fiscal year end of the Company.

5. Impact on business results

Since this is a merger of a wholly-owned subsidiary, the impact on Rakuten Group consolidated financial performance is limited.

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