February 12, 2015

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At the Board of Directors meeting today, Rakuten, Inc., (hereinafter "the Company"), resolved to distribute dividends of surplus with record date of December 31, 2014.

1. Description of dividends

Resolution

Current Dividend Forecast

Fiscal 2013

Record date

December 31, 2014

December 31, 2013

Dividend per share

4.50 yen

(Ordinary) 4.50 yen

4.00 yen

(Ordinary) 3.00 yen

(Commemorative) 1.00 yen

Total Dividend Amount

5,952 million yen

5,271 million yen

Effective date

March 30, 2015

March 31, 2014

Dividend source

Retained earnings

Retained earnings

2. Reason

Under its basic policy for return of profit, the Company has constantly been paying stable and continuous dividends, while fully aware of the necessity to maintain a sound financial position, and to provide sufficient retained earnings for active business development in the future, with the ultimate aim to maximize its corporate value.

For the current fiscal year, the Company decided to pay dividend of ¥4.5 per share (versus ¥4 per share for the previous fiscal year including a ¥1 per share commemorative dividend), with the resolution of the Meeting of the Board of Directors held today, in accordance with the aforementioned basic policy.

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