Rautaruukki Oyj : Ruukki rolls out a new design tool to help builders choose a roof
05/11/2012| 09:32am US/Eastern
Mika Autio, Marketing Development Manager of Residential
Roofing, at Ruukki.
Potential customers choose the type of house and roof from
the options available in the visualizer tool. The colour of
the walls and accessories, the actual roof profile and the
colour of the roof and rainwater system can also be chosen.
All Ruukki's roof models and colours are available for
selection. Tikkurila's exterior wall colour chart is also
provided to choose the colour of the house.
The visualizer tool is based on real photographs of houses.
Useful both to renovators and builders of new houses, the
visualizer makes it much easier to try out the different
options to find the most suitable combinations than browsing
through traditional brochures or colour charts. The
visualizer tool also makes simple work of finding out more
about the preferred roofing sheets and their warranty
The Visualize your roof tool will be rolled out across all 12
countries that have Ruukki's local roofing website. In
future, the tool will be complemented by adding new features,
which will enable completed roof plans to be shared in social
media, printed and saved straight for a quote for the roofing
Visualize your roof tool is available to help roofing
customers at ruukkiroofs.com
The market area for Ruukki's steel roofing products is
the Nordic countries, Baltics, CEE and Russia. Ruukki is the
market leader in roofs for single-family and terraced houses,
as well as holiday homes in Finland (RTS research).
For more information, please contact: Mika Autio, Marketing
Development Manager, Residential Roofing tel. +358 20 592
Press contact: Virpi Koskimies, PR Specialist tel. +358 20
Ruukki provides its customers with energy-efficient steel
solutions for better living, working and moving. Ruukki
operates in some 30 countries and employs around 11,800
people. Net sales in 2011 totalled EUR 2.8 billion. The
company's share is quoted on NASDAQ OMX Helsinki
(Rautaruukki Oyj: RTRKS).