Log in
E-mail
Password
Remember
Forgot password ?
Become a member for free
Sign up
Sign up
Settings
Settings
Dynamic quotes 
OFFON

4-Traders Homepage  >  Equities  >  Xetra  >  SAP    SAP   DE0007164600

SAP (SAP)
Mes dernières consult.
Most popular
SummaryQuotesChartsNewsAnalysisCalendarCompanyFinancialsConsensusRevisions 
News SummaryMost relevantAll newsSector newsTweets

SAP : to Acquire Gigya, Market Leader in Customer Identity and Access Management

share with twitter share with LinkedIn share with facebook
share via e-mail
0
10/05/2017 | 07:01pm CEST

By a News Reporter-Staff News Editor at Marketing Weekly News -- SAP SE (NYSE: SAP) announced it has entered into an agreement to acquire Gigya, a market leader for customer identity and access management. Major independent analyst firms, most recently Forrester Research,1 have positioned Gigya as a top vendor in this field.

Gigya's customer identity and access management platform helps companies build digital relationships with their customers. Its platform allows companies to manage customers' profile, preference, opt-in and consent settings, with customers maintaining control of their data at all times. Customers opt in and register via Gigya's registration-as-a-service, which addresses changing geographical privacy issues and manages compliance requirements such as the upcoming General Data Protection Regulation (GDPR). Gigya currently manages 1.3 billion customer identities in order to build identity-driven relationships for its enterprise clients.

Gigya's technology provides new capabilities to consumers across channels and touch points, builds rich intelligent profiles and creates a consent-based approach to personalization across sales, service and marketing. Gigya, an SAP Hybris2 partner since 2013, has customers already using a solution extension from SAP Hybris and Gigya. This acquisition will enable the teams to further build upon this existing strong relationship.

"Gigya brings a wealth of skills and expertise that will significantly enhance the SAP® Hybris® Profile solution and allow us to take leadership of the emerging customer identity and access management market," said Carsten Thoma, president and cofounder of SAP Hybris. "Consumer trust is the main currency to succeed for customer-driven organizations. This is what Gigya is known and recognized for."

By way of the acquisition, SAP Hybris intends to become the first organization to offer a cloud-based data platform enabling companies to profile and convert new customers, gather accurate conclusions from disparate consumer engagement sources and collect data for enhanced consumer choices that are in line with regulations.

"Combining the data matching and enrichment capabilities of SAP Hybris Profile with Gigya's consent-based identity data and access management platform will allow us to identify consumers across channels and offer a robust single consumer profile," said Patrick Salyer, CEO of Gigya. "This is a vital step for digitalizing businesses because companies need to be able to draw accurate conclusions seamlessly across all channels, including web, mobile, in-store or connected devices, and the Internet of Things, as well as collect data about consumer preferences. Together we are well positioned to drive more effective marketing, sales and service through data, while the customer stays in control of how much data is shared."

Gigya has more than 300 employees and is headquartered in Mountain View, California. The company's operations will become part of the SAP Hybris business unit for customer engagement and commerce. The transaction is expected to close in the final quarter of 2017, subject to regulatory approval. Terms of the transaction are not disclosed.

For more information on SAP Hybris solutions, visit the SAP Hybris News Center or follow on Twitter at @saphybris. For more information on SAP, visit SAP News Center or follow SAP on Twitter at @sapnews.

1 "The Forrester Wave™: Customer Identity and Access Management, Q2 2017."

2 SAP Hybris is a brand name launched in January 2016 to represent the SAP solutions for customer engagement and commerce as well as the offerings, employees, and business of acquired company hybris AG, which continues to be the legal entity until integration with SAP is complete.

Keywords for this news article include: SAP Se, Marketing, Advertising.

Our reports deliver fact-based news of research and discoveries from around the world. Copyright 2017, NewsRx LLC

(c) 2017 NewsRx LLC, source Business Newsletters

share with twitter share with LinkedIn share with facebook
share via e-mail
0
Latest news on SAP
11:30a SAP SE : Notification and public disclosure of transactions by persons
10/19 SAP : Introduces Intelligent HR Solution to Help Businesses Eliminate Bias
10/19 SAP : New Release of SAP® Vora Helps Simplify Big Data Transformation and Improv..
10/19 Just relax, Europe's tech leader SAP tells investors, fourth-quarter will be ..
10/19DJEuropean Corporate Roundup for Thursday
10/19 ACCENTURE : Interactive, SAP Hybris Team to Take Customer Experience in Commerce..
10/19 SAP : tops Street 3Q forecasts
10/19 SAP : Announces Third Quarter and First Nine Months 2017 Results
10/19DJEuropean Corporate Roundup for Thursday
10/19DJSAP : 3Q Net Profit Rises, Raises Guidance for 2017
More news
News from SeekingAlpha
04:16a Tracking Ken Fisher's Fisher Asset Management Portfolio - Q3 2017 Update
10/19 SAP's (SAP) CEO William McDermott on Q3 2017 Results - Earnings Call Transcri..
10/19 SAP SE 2017 Q3 - Results - Earnings Call Slides
10/19 WALL STREET BREAKFAST : Yellen Heads To The Oval Office
10/19 SAP SE reports Q3 results
Financials (€)
Sales 2017 23 652 M
EBIT 2017 6 523 M
Net income 2017 4 013 M
Debt 2017 2 045 M
Yield 2017 1,37%
P/E ratio 2017 28,71
P/E ratio 2018 24,99
EV / Sales 2017 5,05x
EV / Sales 2018 4,67x
Capitalization 117 B
Chart SAP
Duration : Period :
SAP Technical Analysis Chart | SAP | DE0007164600 | 4-Traders
Technical analysis trends SAP
Short TermMid-TermLong Term
TrendsBullishNeutralBullish
Income Statement Evolution
Consensus
Sell
Buy
Mean consensus OUTPERFORM
Number of Analysts 37
Average target price 97,6 €
Spread / Average Target 2,1%
EPS Revisions
Managers
NameTitle
William R. McDermott Chief Executive Officer
Hasso Plattner Chairman-Supervisory Board
Christian Klein Chief Operating Officer
Luka Mucic Chief Financial Officer
Thomas Saueressig Chief Information Officer
Sector and Competitors
1st jan.Capitalization (M$)
SAP14.73%137 690
ORACLE CORPORATION28.35%206 921
INTUIT27.93%37 415
SERVICENOW INC62.51%20 617
CONSTELLATION SOFTWARE INC.21.53%12 686
TRIMBLE INC36.09%10 387