(Translation)
Dear Sirs and Madams,

February 26, 2015
Name of Company: Shiseido Company, Limited

Name of Representative: Masahiko Uotani President & CEO (Representative Director)

(Code No. 4911; The First Section of the Tokyo Stock
Exchange)
Contact: Yukihiro Saito
General Manager of Public
Relations Department
(Tel: +81 3 3572 5111)

Shiseido Announces Changes Among Directors, Audit & Supervisory Board Members and Corporate Officers

The proposed appointments of Directors and Audit & Supervisory Board Members as well as changes in Corporate Officers as of April 1, 2015 are indicated below.

1. Directors

(1) Changes in Director (Effective April 1, 2015)

Name

Former Title

New Title

Toru Sakai

Director

Corporate Executive Officer

Representative Director

Corporate Executive Officer

(2) Directors (Effective as of April 1, 2015)

Name

Former Title

New Title

Masahiko Uotani

Representative Director

President & CEO [Chairman of the Board]

Representative Director

President and CEO [Chairman of the Board]

Toru Sakai

Director

Corporate Executive Officer

Representative Director

Corporate Executive Officer

Tsunehiko Iwai

Director

Corporate Executive Officer

Director

Corporate Executive Officer

Yu Okazawa

Director

Corporate Executive Officer

Director

Shoichiro Iwata

External Director

External Director

Taeko Nagai

External Director

External Director

Tatsuo Uemura

External Director

External Director

(3) New Director (Subsequent to the 115th Ordinary General Meeting of Shareholders and

Board of Directors Meeting scheduled to be held at the end of June 2015*)

Name

Former Title

*

Yoko Ishikura

See Supplementary Material

External Director

(4) Retiring Directors (Subsequent to the 115th Ordinary General Meeting of

Shareholders scheduled to be held at the end of June 2015*)

Name

Effective as of April 1

*

Yu Okazawa

Director

Advisor

Taeko Nagai

External Director

(Retiring)

2. Audit & Supervisory Board Members

(1) New Audit & Supervisory Board Member (Subsequent to the 115th Ordinary General Meeting of Shareholders and the Audit & Supervisory Board Members Meeting scheduled to be held at the end of June 2015*)

Name

Former Title

*

Kyoko Okada

General Manager of Corporate Culture

Department

Audit & Supervisory Board Member

(Full-time)

Effective as of April 1, to be assigned to the position of General Manager, Executive Section, General

Affairs Department

(2) Retiring Audit & Supervisory Board Member (Subsequent to the 115th Ordinary
General Meeting of Shareholders scheduled to be held at the end of June 2015*)

Name

Former Title

*

Yasuko Takayama

Audit & Supervisory Board Member

(Full-time)

Advisor

3. Directors and Audit & Supervisory Board Members (Changes to become official subject to approval at the 115th Ordinary General Meeting of Shareholders, Board of Directors Meeting and the Audit & Supervisory Board Members Meeting scheduled to be held at the end of June 2015*)

(1) Directors

Name

Effective as of April 1

*

Masahiko Uotani

Representative Director

President & CEO [Chairman of the Board]

Representative Director

President and CEO [Chairman of the Board]

Toru Sakai

Representative Director

Corporate Executive Officer

Representative Director

Corporate Executive Officer

Tsunehiko Iwai

Director

Corporate Executive Officer

Director

Corporate Executive Officer

Yoko Ishikura

See Supplementary Material

External Director

Shoichiro Iwata

External Director

External Director

Tatsuo Uemura

External Director

External Director

2

(2) Audit & Supervisory Board Members

Name

Effective as of April 1

*

Yoshinori Nishimura

Audit & Supervisory Board Member

(Full-time)

Audit & Supervisory Board Member

(Full-time)

Kyoko Okada

General Manager, Executive Section,

General Affairs Department

Audit & Supervisory Board Member

(Full-time)

Akio Harada

Audit & Supervisory Board Member

(External)

Audit & Supervisory Board Member

(External)

Nobuo Otsuka

Audit & Supervisory Board Member

(External)

Audit & Supervisory Board Member

(External)

Eiko Tsujiyama

Audit & Supervisory Board Member

(External)

Audit & Supervisory Board Member

(External)

4. Corporate Officers

Corporate Officers (Effective as of April 1, 2015)

Name

Former Title

New Title

Masahiko Uotani

Representative Director President & CEO [Chairman of the Board]

Responsible for Global Business

(International Business, China Business and Professional Business)

Representative Director President and CEO Chairman of the Board

[Responsible for Global Business and

Corporate Communication]

Toru Sakai

Director

Corporate Executive Officer Responsible for Domestic Cosmetics Business and Healthcare Business

Representative Director Corporate Executive Officer President, Japan Region [Responsible for Japan Business, Health Care Business and Digital

Business]

Tsunehiko Iwai

Director

Corporate Executive Officer Responsible for Research & Development, Production, and Technical Affairs

Director

Corporate Executive Officer

Chief Technology and Innovation

Officer

[Responsible for Research and Development, SCM, and Technical Strategy]

Ralph Ahrbeck

Corporate Advisor

Corporate Executive Officer Chief Strategy Officer and President, China Region

[Responsible for Corporate Strategy,

China Business]

3

Name

Former Title

New Title

Chikako Sekine

Corporate Executive Officer

Responsible for the area of Beauty

Corporate Executive Officer

Chief Beauty Officer

[Responsible for the area of Beauty (Global & Japan) , Beauty Creation and Consumer Information]

Youichi Shimatani

Corporate Officer

Responsible for the area of Research & Development

Corporate Executive Officer

Chief Research and Development

Officer

[Responsible for Research and

Development]

Jun Aoki

Corporate Advisor

General Manager of Human Resources

Department

Corporate Officer

Chief People Officer

[Responsible for Human Resources, General Manager of Human Resources Department]

Jean-Philippe Charrier

Corporate Officer

Responsible for Asian Strategy

Corporate Officer

President, Asia Pacific Region and Senior Vice President, Global Professional Business

[Responsible for Asia Pacific Business

and Global Professional Business]

Takahiro Hayashi

Corporate Officer

Responsible for Corporate Culture, Advertising Creation, and Public Relations

Corporate Officer

Chief Creative Officer

[Responsible for Corporate Culture and

Advertising Creation]

Masaya Hosaka

Corporate Officer

Responsible for Technical Planning, Quality Management, Pharmaceutical Affairs, and Frontier Science Business

Corporate Officer

Chief Technical Strategy Officer and

Chief Quality Officer

[Responsible for Technical Strategy, Quality Management, Pharmaceutical Affairs and Frontier Science Business]

Kiyoshi Ishimoto

Corporate Officer

Responsible for Production, Purchasing and Logistics

Corporate Officer

Chief Supply Chain Officer [Responsible for Production, Purchasing and Logistics]

Norio Iwasaki

Corporate Officer

Responsible for Domestic Cosmetics Business (Business Strategies and New Business Model)

Corporate Officer

Senior Vice President, Personal Care Brands, Japan Business Division [Responsible for Personal Care Brands,

Japan Business]

Naoki Murakami

Executive Manager of Shutoken Branch, Shiseido Sales Co., Ltd. (Tokyo)

Corporate Officer

Senior Vice President, Prestige Brands, Japan Business Division

[Responsible for Prestige Brands, Japan

Business]

4

Name

Former Title

New Title

Yoshiaki Okabe

General Manager of International Marketing Department, International Business Division

Corporate Officer

SHISEIDO Brand Director, Global

Business Division

[Responsible for SHISEIDO Brand]

Kazuhisa Shibata

Corporate Officer

Responsible for General Affairs, and

CSR Affairs

Corporate Officer

Chief Administration Officer [Responsible for General Affairs, Legal Affairs, Executive Affairs, CSR and

Environment]

Mikiko Soejima

General Manager of Beauty Consultation Planning Department, Domestic Cosmetics Business Division

Corporate Officer

Senior Vice President, Beauty, Japan

Business Division

[Responsible for the area of Beauty, Japan Business]

Shigekazu Sugiyama

Corporate Officer

Responsible for Marketing of Domestic

Cosmetics Business Division, and clé de peau BEAUTÉ Global Unit

Corporate Officer

Senior Vice President, Cosmetics Brands, Japan Business Division [Responsible for Cosmetics Brands, Japan Business]

Norio Tadakawa

Corporate Officer

Responsible for Finance, Investor

Relations, Information System

Planning and Internal Control

Corporate Officer

Chief Finance Officer

[Responsible for Finance, Information

System Planning and Internal Control]

Shigeru Takano

President & Director, Shiseido China

Co., Ltd.

Corporate Officer Chairman and President, Shiseido China Co., Ltd.

[Responsible for Shiseido China Co.,

Ltd.]

-End of News Release-
5
[Supplementary Material]
February 26, 2015
Shiseido Co., Ltd.

Newly Appointed Director Candidate Ms. Yoko Ishikura

1. Reasons for appointment

At Shiseido, the roles of external director are to monitor the execution of operations and protect the interests of minority shareholders from an independent standpoint, and as a member of the Board of Directors, Shiseido believes in the importance of the external director exercising one's full potential based on diverse perspectives and experience, as well as contributing to the enhancement of corporate value.

Yoko Ishikura has extensive expertise in international political economy and international corporate strategy,

and has accumulated experience as an external director in several companies.

In addition, she has been involved in activities to strengthen global competitiveness and advance innovation by promoting diversity and female empowerment. As such, Shiseido believes she can make a strong contribution not only to the monitoring of management as an external director by leveraging her experience, knowledge and expertise but also to the further advancement of the role of women and the promotion of diversity as well as in contributing to greater corporate value for Shiseido. For these reasons, the Board of Directors has selected her as a candidate for external director.

2. Profile

Birth Place: Kanagawa Prefecture
Date of Birth: March 19, 1949
March 1971 Graduated from English Language Department, Faculty of Foreign Language, Sophia University
May 1980 Received MBA from Darden School, University of Virginia
June 1985 Received DBA from Harvard Business School
July 1985 Joined McKinsey & Company Inc. Japan Office
April 1992 Professor, School of International Politics, Economics and Communication, Aoyama Gakuin University
March 1996 Director (part-time), Avon Products Inc.
April 2000 Professor, Graduate School of International Corporate Strategy, Hitotsubashi
University
February 2001 Member of the Central Education Council
April 2004 Director (part-time), Vodafone Holdings K.K.
Outside Director (part-time) of Japan Post October 2005 Vice President, the Science Council of Japan June 2006 Outside Director, Mitsui O.S.K. Lines, Ltd.
January 2008 Member (part-time) of the Council for Science and Technology Policy
June 2010 Outside Director, Fujitsu Limited
Outside Director, Nissin Food Holdings Co., Ltd. (current) April 2011 Professor, Graduate School of Media Design, Keio University April 2012-present Professor Emeritus, Hitotsubashi University
June 2012-present Outside Director, Lifenet Insurance Company
June 2014-present Outside Director, Sojitz Corporation
-End-

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