Singapore, 13 July 2016- Starting 15 July 2016, all existing and new StarHub Mobile Postpaid customers will enjoy free local data access to nine Singapore Press Holdings (SPH) mobile apps for one year. The apps are namely AsiaOne, Berita Harian, Lianhe Wanbao, Lianhe Zaobao, The Business Times, The Straits Times, ONE FM 91.3, Kiss92 and UFM 100.3. Other apps offered by SPH will be added in the coming months. All SPH mobile apps can be downloaded for free via Apple Store or Google Play on mobile devices.

This collaboration is part of the Memorandum of Understanding (MOU) signed between SPH and StarHub in March 2016. Under this MOU, the two companies will collaborate in areas of advertising sales, creation and carriage of content, data analytics and marketing.

Mr Anthony Tan, Deputy CEO of SPH, said: 'SPH is glad to partner StarHub on this breakthrough collaboration that will bring the best mobile news, lifestyle and radio content to our customers anytime locally without worrying about data caps. Following the successful launch of the recent Zaobao Keywords news programme on StarHub TV, we look forward to another successful partnership with this latest initiative.'

Ms Jeannie Ong, Chief Strategic Partnership Officer of StarHub, said: 'Mobile users in Singapore are accessing more content on the go. When it comes to news, SPH apps are naturally popular sources of information. This collaboration will bring SPH's wealth of content closer to our Mobile Postpaid customers who can enjoy SPH apps to their hearts' content without worrying about data charges.'

'StarHub and SPH are true partners, in every sense of the word. As soon as our partnership MOU was inked, we have been working closely together and tapping on each other's strengths for the benefit of our customers. Today's announcement closely follows the debut of Zaobao Keywords news programme on StarHub's E City channel on 4 July. We definitely mean business, and will have more good news in the pipeline for consumers in Singapore,' added Ms Ong.

In addition to the free local data access, new customers of any Lianhe Zaobao's subscription package or current print subscribers who upgrade to the All-in-One package before 17 August 2016will receive a box of specially-curated Lianhe Zaobao mooncakes worth $168. The exquisitely designed mooncake box contains six of the best mooncakes from leading hotels in Singapore. In addition, Lianhe Zaobao All-in-One subscribers can choose to purchase the new OPPO R9 at an exclusive price of $149 (U.P. $299) when they sign up for a two-year 4G3 mobile plan with StarHub before 15 September 2016.

Please see attached list of names in Chinese.

Jointly Issued by:
Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

StarHub Ltd
Co. Regn. No. 199802208C

Media Contacts

Ms Chin Soo Fang Head Corporate Communications & CSR Division Singapore Press Holdings Email: soofang@sph.com.sg DID: 6319 1216

Mr Francis Mah Senior Manager Corporate Communications & CSR Division Singapore Press Holdings Email: mahys@sph.com.sg DID: 6319 1028

Ms Caitlin Fua Assistant Vice President
Corporate Communications StarHub Email: caitlin@starhub.com DID: 68255177

About Singapore Press Holdings (SPH)

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms, ranging from print, digital, radio and out-of-home media.

SPH owns award-winning newspapers, magazines and best-selling books in both print and digital editions, as well as online classified businesses in the region. In addition, SPH has two English radio stations and one Chinese radio station, an out-of-home digital advertising unit, a regional events and conferences arm, and runs a chain of modern retail convenience stores. SPH also has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.

SPH REIT comprises Paragon, a premier upscale retail mall and medical suite/office property in Orchard Road and The Clementi Mall, a mid-market suburban mall. SPH's latest retail development is The Seletar Mall located in Sengkang.

For more information, please visit www.sph.com.sg

About StarHub

StarHub is Singapore's fully-integrated info-communications company, offering a full range of information, communications and entertainment services for both consumer and corporate markets. StarHub operates a mobile network that provides 4G, 3G and 2G services. It also manages an island-wide HFC network that delivers multi-channel pay TV services (including HDTV, Internet TV and on-demand services) as well as ultra-high speed residential broadband services. StarHub operates an extensive fixed business network that provides a wide range of data, voice and wholesale services. Over Singapore's fibre-based Next Generation Nationwide Broadband Network, StarHub offers a broad range of home and business broadband plans, as well as commercial and residential IPTV services.

Launched in 2000, StarHub has become one of Singapore' most innovative info-communications providers, and the pioneer in 'hubbing' - the ability to deliver unique integrated and converged services to all its customers. StarHub, listed on the main board of the Singapore Exchange since October 2004, is a component stock of the Straits Times Index, the MSCI Singapore Free Index, the SGX Sustainability Leaders Index and the SGX Sustainability Leaders Enhanced Index.

SPH - Singapore Press Holdings Ltd. published this content on 13 July 2016 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 14 July 2016 11:03:06 UTC.

Original documenthttp://www.sph.com.sg/media_releases/2903

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