Sky Store
, regularly the number 1 digital retailer for new release movies, is enhancing its service for Sky TV customers from today and anyone accessing skystore.com in the UK and Ireland with the launch of Box Sets to Buy & Keep.

In Sky Store, customers can now own TV and movie Box Sets three ways - on their TV, on their devices and on DVD. Sky Store is a service like no other, sending a digital HD copy straight to your TV and devices, plus the DVD in the post. Movie Box Sets start from £13.99 and TV Box Sets from £22.99.

The service launches with TV shows to own that are completely new to Sky like House of Cards, Homeland, Breaking Bad and American Horror Story. These shows join favourites like Downton Abbey, Sons of Anarchy, Modern Family, Blacklist, and movie Box Sets too, including Fast & Furious, Toy Story and Pitch Perfect.

At the touch of a button Sky TV customers will have access to a digital Box Sets store directly on their TV via their Sky+HD and Sky Q box or on their devices via the Sky Store app. Non-Sky TV customers in the UK can watch on their main TV via a NOW TV Box, Roku® or YouView box, while those in Ireland can watch via a Roku box.

Director of Sky Store Kathryn Lacey said: 'Sky Store Buy & Keep continues to be a huge hit and as the UK's regular number 1 digital retailer for new movie releases it is a natural next step for us to provide customers with the opportunity to own their favourite Box Sets. Buy & Keep Box Sets is the first of many exciting initiatives we have planned for Sky Store.'

More quality TV shows will be added each week to Sky Store to Buy & Keep. Brand new shows will be available for purchase on the service a day after the last episode is broadcast on linear TV, which means they can be accessed before the DVD is on sale in shops.

Buy & Keep customers can own and watch Box Sets the same seamless way as movies purchased on the service. Delivering brilliant flexibility, allowing them to download their purchases to watch offline via the Sky Store app, plus they can start watching favourite shows on one device, pause and then resume watching on another. For those who have already used the service, all purchased Box Sets will automatically appear in the My Library section in the app.

The service is available today on skystore.com and the Sky Store app on mobiles, tablets, NOW TV, Roku and YouView boxes. Box Sets in Sky Store are rolling out to Sky boxes and by the end of September all Sky customers will be able to Buy & Keep Box Sets in Sky Store.

Sky Store adds the latest movies direct from the cinema to buy or rent. Buy & Keep transactions are up 86% year-on-year with over 3,500 titles now available on the service.

Sky is Europe's leading entertainment company. The group serves 21 million customers across five countries: Italy, Germany, Austria, the UK and Ireland. We offer the best and broadest range of content, deliver market-leading customer service and use innovative new technology to give customers a better TV experience, whenever and wherever they choose.

Sky has annual revenues of over £11 billion and is Europe's leading investor in television content with a combined programming budget of over £4.6 billion. The company employs 31,000 people and is listed on the London Stock Exchange (SKY).

Sky plc published this content on 28 July 2016 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 28 July 2016 07:41:03 UTC.

Original documenthttps://corporate.sky.com/media-centre/news-page/2016/sky-store-launches-box-sets-to-buy-and-keep

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