Sopharma Trading becomes the marketer for Bulgaria of the product portfolio under Medica brand2017-11-22

In accordance with Sopharma Group's global strategy to unite all its daughter, production companies under its main brand, in 2015 naturally Sopharma Trading became the marketer of Group's Over the Counter products (ОТС) on the Bulgarian market. This year, following the success of the proven strategic guideline and after the merger of Medica Jsc., Sopharma Trading starts to be responsible for the marketing representation and the promotion of the products under the Medica brand - OTC and Medical Devices.

The new activity comes to supplement Sopharma Trading's strategy for its business model diversification by entering various segments of the Healthcare market and strengthens the leading positions of the company in Pharmacy and Hospital segments.

Sopharma Trading AD published this content on 22 November 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 22 November 2017 08:59:09 UTC.

Original documenthttp://www.sopharmatrading.bg/vn_26_345_EN.html

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