MyBox's HD STB offers a cost-effective solution that meets Airtel's exacting quality standards in terms of technical specifications and the choice of components. It is the first-of-its-kind HD STB with advanced security and hybrid broadband capabilities, fully designed, developed, and manufactured in India. This 'Make in India' success story has given impetus to companies, both global and local, for electronic system design and manufacturing in India, addressing high-volume applications like the burgeoning Indian STB market, triggered by the analog switch-off implementation.

'The success of MyBox's new HD STB is a strong evidence of the performance, advanced level of integration, and reliability of ST's Cardiff chipset, as well as of both companies' design expertise and commitment to quickly develop a technologically sophisticated receiver,' said Vivek Sharma, Vice President, Greater China and South Asia region, and Director, India Design Center, STMicroelectronics. 'As a company with strong partnership culture in its DNA, ST is pleased with its cooperative efforts and achievements with MyBox.'

At the heart of the MyBox HD STB, the STiH237 delivers superior video decoding and the highest reliability under difficult field conditions, leading to superior display, image quality, and broadcast-demodulation performance.

'MyBox has leveraged its long-standing partnership with STMicroelectronics to jointly develop an innovative STB platform for widespread deployment in a record time. ST has proven to be a reliable technology partner, providing the support we needed to build a high-quality,cost-effective solution, and we are extremely satisfied with the outcome of this collaboration,' said Amit Kharabanda, Managing Director of MyBox.

Building on the close collaboration between MyBox and STMicroelectronics, which enabled the development of the latest-generation STB platform in a record time, MyBox is readying a rollout of an entirely new range of high-definition satellite and cable receivers in 2016, aiming to expand the company's international footprint and develop innovative product design methods to better meet target-market expectations.

To learn more about ST's STiH237 solution, please get in touch with your local ST contact or click here

About STMicroelectronics
ST is a global semiconductor leader delivering intelligent and energy-efficient products and solutions that power the electronics at the heart of everyday life. ST's products are found everywhere today, and together with our customers, we are enabling smarter driving and smarter factories, cities and homes, along with the next generation of mobile and Internet of Things devices. By getting more from technology to get more from life, ST stands for life.augmented.

In 2014, the Company's net revenues were $7.40 billion, serving more than 100,000 customers worldwide. Further information can be found at www.st.com.

About MyBox
 MyBox - a Hero Electronix Venture has brought together people with the passion and vision to ensure that it represents the billions of Indians across the world in becoming a strong global digital set-top-box brand. It has been successfully supplying Digital Set-Top boxes to various major cable and satellite operators across India and has reached to more than 10 million people.

Hero Electronix is the latest venture of the US$5 billion Hero Group founded by Late Dr. Brijmohan Lall Munjal into the rapidly growing Indian electronics sector. With the formation of 'Hero Electronix', the group also aligned with the 'Make in India' vision of the government and it will help the sector grow further.

www.mybox.net.in

STMicroelectronics NV issued this content on 2016-01-21 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 2016-01-21 08:04:07 UTC

Original Document: http://www.st.com/web/en/press/en/t3791