June 19, 2012
• Leadership of Fine Fragrance Creation and Sales
worldwide
• Expert in global luxury goods, fragrances and cosmetics
market
• Capabilities and profile in important business segment
enhanced
Béatrice Mouleyre takes over her new responsibilities as
Senior Vice President Global Fine Fragrance at Symrise with
immediate effect. She has been working in the fine
fragrance industry for two decades and has obtained
extensive experience during this time. Headquartered in
Paris, she will steer all activities in the creation and
sales of fine fragrances and further develop the global
strategy of Symrise in this important segment.
Symrise is realigning its Fine Fragrance business with an
expanded and unified focus for both Sales and Creation.
Béatrice Mouleyre combines extensive expertise from both of
these areas. She has held management positions in Fine
Fragrance Creation and Global Account Management. This
enables her to perfectly fit the newly created position of
Senior Vice President Global Fine Fragrance at Symrise. In
her new role, she will be responsible for developing the
fine fragrance activities at Symrise worldwide.
"I am very proud of my new position," says Béatrice.
"Symrise has outstanding capabilities and an extremely
creative talent pool in Fine Fragrances. I look forward to
the challenge of developing these capabilities at the next
level and to establish Symrise as the 'go-to' partner for
our fine fragrance clients from around the world. This way,
I will ensure that our global Fine Fragrance team will
continue to heavily contribute to the ongoing success of
our customers and of Symrise."
Achim Daub, President Scent & Care for Symrise, comments:
"Fine Fragrance is an extremely important strategic segment
for us and plays a pivotal role in achieving the goals we
have set ourselves in our mid-term business plan. I am
convinced that Béatrice is the perfect choice to develop
our Fine Fragrance business at the next level and to
further advance our global Fine Fragrance strategy. With
her extensive industry experience, strong leadership skills
as well as her unsurpassed dedication and commitment, she
will successfully lead the expansion and enhancement of our
global capabilities and profile in this important business
segment."
Press contact:
Bernhard Kott
Phone: +49 (0)5531 90-1721
E-mail: bernhard.kott@symrise.com
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