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TARGET CORPORATION (TGT)
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Target : Deepens Partnership with Google through Google Express Expansion, Voice-Activated Shopping and 2018 Target REDcard Payment Option

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10/12/2017 | 04:36pm CET

Partnership also includes Exploration of Future Style-Focused Digital Experiences

Target Corporation (NYSE:TGT) announced today it is deepening its partnership with Google to make online shopping even easier. The partnership includes Target’s nationwide expansion on Google Express, including voice- activated shopping, as well as the addition of Target REDcard as a payment option in 2018. Target and Google also will partner to explore and develop future digital experiences focused on Target’s signature style categories.

“In the markets where we’ve offered Google Express, guests tell us they love the ease and convenience of shopping Target through Google. So we’re excited to offer this service nationwide in time for the busy holiday season,” said Mike McNamara, Target’s chief information and digital officer. “What’s even better is that Target and Google teams are working on the next chapter, building experiences that digitally replicate the joy of shopping a Target store to discover stylish and affordable products.”

Google Express and Voice Shopping

The expansion of Google Express follows Target’s successful trial of the home delivery shopping service in California and New York City. By expanding Google Express nationally, more guests will be able to shop Target’s assortment, including exclusive brands that are only available at Target. And since items are shipped from a nearby Target store, guests will receive their orders in just two days.

Google’s announcement today that shopping will soon be available via the Google Assistant on eligible Android phones and iPhones, joining Google Home and Android TV, will allow Target guests to make their “Target Run” from a phone solely using voice commands, a first for the company.

Target REDcard and Additional Future Enhancements

Target will further deepen its partnership with Google in 2018, as Target plans to make the Target REDcard debit or credit card available as an option for Google Express shoppers. That means guests shopping Target through Google Express will enjoy the convenience of REDcard benefits, including 5 percent off most purchases and free shipping.

Beginning in 2018, guests will have the option to pick up their orders in a Target store, where orders are ready in just two hours. Guests also will be able to choose to link their Target.com accounts with Google for a more personalized shopping experience.

Through the partnership, Target and Google teams will collaborate on creating innovative digital experiences using voice and other cutting-edge technologies to elevate Target’s strength in style categories such as home, apparel and beauty.

“At Google, we are focused on continued innovation and making Google Express a platform to help retailers like Target offer consumers a high quality seamless, end-to-end shopping experience,” said Daniel Alegre, President of Retail and Shopping, Google. “We're excited to expand our partnership with Target and bring the Google Assistant to new platforms."

To learn more, read this blogpost on Target’s A Bullseye View.

About Target

Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,816 stores and at Target.com. Since 1946, Target has given 5 percent of its profit to communities, which today equals millions of dollars a week. For more information, visit Target.com/Pressroom. For a behind-the-scenes look at Target, visit Target.com/abullseyeview or follow @TargetNews on Twitter.


© Business Wire 2017
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Financials ($)
Sales 2018 71 156 M
EBIT 2018 4 275 M
Net income 2018 2 497 M
Debt 2018 10 199 M
Yield 2018 3,91%
P/E ratio 2018 13,84
P/E ratio 2019 14,87
EV / Sales 2018 0,62x
EV / Sales 2019 0,63x
Capitalization 34 033 M
Chart TARGET CORPORATION
Duration : Period :
Target Corporation Technical Analysis Chart | TGT | US87612E1064 | 4-Traders
Technical analysis trends TARGET CORPORATION
Short TermMid-TermLong Term
TrendsBullishNeutralNeutral
Income Statement Evolution
Consensus
Sell
Buy
Mean consensus HOLD
Number of Analysts 27
Average target price 60,1 $
Spread / Average Target -4,0%
EPS Revisions
Managers
NameTitle
Brian C. Cornell Chairman & Chief Executive Officer
John J. Mulligan Chief Operating Officer & Executive Vice President
Catherine R. Smith Chief Financial Officer & Executive Vice President
Michael E. McNamara Executive VP, Chief Information & Digital Officer
Minsok Pak Executive VP, Chief Strategy & Innovation Officer
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