The Dow Chemical Company : Dow Personal Care Launches Water Resistant Technology EPITEX™ 66 Polymer
04/19/2012| 04:46am US/Eastern
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EPITEX 66 Polymer is a new technology for improving the
water resistance of sunscreens without impacting
formulation aesthetics.
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This innovative emulsion is easy to process into
formulations for lotions, creams and sunscreens.
Dow Personal
Care, a business of The Dow Chemical Company
(NYSE: DOW) introduces EPITEX™ 66 Polymer to meet the market
demand for water resistant sunscreens that offer good skin
feel. EPITEX 66 Polymer is an emulsion that combines
excellent water resistance with more pleasing skin
aesthetics, as compared to conventional water resistance
technologies.
EPITEX™ 66 Polymer advances long
lasting water resistance for sun
care and skin care products.
"As consumers continue to purchase the latest
sunscreen products that provide water resistance, we believe
EPITEX 66 Polymer offers brand owners with an exciting
opportunity to advance their formulations," states
Fabienne Bizeray, European product marketing manager, Dow
Personal Care. "EPITEX 66 Polymer can address a
fundamental issue that plagues formulators - how their
products feel when applied. This polymer facilitates improved
water resistance performance and helps improve the feel of
the product on the skin, with less tackiness."
EPITEX 66 Polymer was designed to address low tack to
improve the feel on skin when the personal care product is
applied. Formulations containing EPITEX 66 Polymer can also
incorporate UCON™ Fluid AP, a chemistry that offers a
remarkably soft, smooth emollient feeling, to help further
enhance the product's skin feel.
To learn more about EPITEX™ 66 Polymer, please visit Dow
Personal Care booth #Y30 at In-Cosmetics
Europe, April 17-19, 2012, in Barcelona, Spain, or
by visiting www.dowpersonalcare.com
.
About Dow Personal Care
Dow Personal Care is a global manufacturer and marketer of
performance ingredients for use in the personal care and
cosmetics industries. Its technologies and products are used
in end-use applications such as hair care, skin care and sun
care, and enable enhanced conditioning, hair style hold, SPF
protection and sensory appeal. Dow Personal Care is dedicated
to providing solutions based on sustainable chemistry, and is
able to leverage the technologies and capabilities of the
Company to develop and refine solutions. For more
information, please visit www.dowpersonalcare.com
.
About Dow
Dow (NYSE: DOW) combines the power of science and technology
to passionately innovate what is essential to human progress.
The Company connects chemistry and innovation with the
principles of sustainability to help address many of the
world's most challenging problems such as the need for
clean water, renewable energy generation and conservation,
and increasing agricultural productivity. Dow's
diversified industry-leading portfolio of specialty chemical,
advanced materials, agrosciences and plastics businesses
delivers a broad range of technology-based products and
solutions to customers in approximately 160 countries and in
high growth sectors such as electronics, water, energy,
coatings and agriculture. In 2011, Dow had annual sales of
$60 billion and employed approximately 52,000 people
worldwide. The Company's more than 5,000 products are
manufactured at 197 sites in 36 countries across the globe.
References to "Dow" or the "Company" mean
The Dow Chemical Company and its consolidated subsidiaries
unless otherwise expressly noted. More information about Dow
can be found at www.dow.com.
For Editorial Information:
Christine Kuhinka
The Dow Chemical Company
+1 (215) 592-2973
Vanessa Horn
Gibbs & Soell Public Relations
+1 (312) 648-6700 ext. 2107
vhorn@gibbs-soell.com
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