PHILADELPHIA - Wednesday, June 6, 2012 10:29 am EDT
There are many cities, towns and neighborhoods across the
U.S. that inspire residents and visitors alike with their
beauty and charm. But which are the crème de la crème?
We'll soon have a better idea.
The Paint Quality Institute (PQI), a leading source of
information on paints and coatings, is conducting an
ambitious nationwide search to find the "Prettiest Painted
Places in America". The results will be made known this
fall when PQI reveals the 12 contest winners.
Why conduct such a competition?
"We want to show people how beautiful exterior paint
schemes can greatly contribute to the 'curb appeal' of
entire communities," says Debbie Zimmer, paint and color
expert at PQI, "and we want to do it in a fun way.
"By identifying and recognizing the towns and neighborhoods
that have the best painted appearance, we can give others
an appreciation for the important role exterior paint can
play in protecting and beautifying any home or building,"
she says.
To elicit entries in the competition, PQI is contacting
chambers of commerce, tourism departments, and historical
districts in all 50 states. Since many smaller "places" may
not be represented by such organizations, PQI is also
widely publicizing its search.
Anyone can enter a community in the free competition by
simply taking some pictures, uploading them on the PQI
website at
http://blog.paintquality.com/ppp/, and providing a
brief description of the community being nominated. Entries
will be accepted until August 31.
A panel of judges from major media outlets will then
evaluate the entries and select 60 finalists in the
competition, 10 from each of six geographic regions. After
further research, including unannounced site visits, the
judges will name the 12 Prettiest Painted Places in America
in October.
What's in it for the towns and communities that
participate? In addition to bragging rights for the
winners, every place that enters will be part of an
extensive national publicity campaign conducted by the
Paint Quality Institute.
For more information on the Prettiest Painted Places in
America competition, visit
http://blog.paintquality.com/ppp/.
About the Paint Quality Institute (SM)
The Paint Quality Institute (SM) was formed by Rohm and
Haas Company (now a wholly owned subsidiary of The Dow
Chemical Company ("Dow")) in 1989 to educate people on the
advantages of using quality interior and exterior paints
and coatings. The Paint Quality Institute's goal is to
provide information on the virtues of quality paint as well
as color trends and decorating with paint through a variety
of vehicles, including television appearances, newspaper
and magazine articles, and instructional literature. Please
be sure to visit the Paint Quality Institute at
www.paintquality.com.
About Dow
Dow (NYSE: DOW) combines the power of science and
technology to passionately innovate what is essential to
human progress. The Company connects chemistry and
innovation with the principles of sustainability to help
address many of the world's most challenging problems
such as the need for clean water, renewable energy
generation and conservation, and increasing agricultural
productivity. Dow's diversified industry-leading
portfolio of specialty chemical, advanced materials,
agrosciences and plastics businesses delivers a broad range
of technology-based products and solutions to customers in
approximately 160 countries and in high growth sectors
such as electronics, water, energy, coatings and
agriculture. In 2011, Dow had annual sales of
$60 billion and employed approximately
52,000 people worldwide. The Company's more than
5,000 products are manufactured at 197 sites in
36 countries across the globe. References to
"Dow" or the "Company" mean The Dow
Chemical Company and its consolidated subsidiaries unless
otherwise expressly noted. More information about Dow can
be found at
www.dow.com.
The Paint Quality Institute(sm)
Dow Coating Materials
Deborah Zimmer
Office: 215-619-1683
Mobile: 215-962-5551
dzimmer@dow.com
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