UK law firm, Cartwright King has appointed Big Communications as its retained PR agency following a competitive three-way pitch.

Birmingham and Leicester based Big Communications will be tasked with running a proactive media relations campaign that offers journalists 'Legal comment when you need it' as Cartwright King seeks to raise its profile nationally.

Cartwright King is one of the UK's highest ranked law firms according to the Legal 500 and Chambers & Partners guides, with offices in London, Birmingham, Nottingham, Leicester, Derby, Sheffield, Leeds and Tyneside. Practice areas include crime, business defence, professional discipline, immigration, family, Court of Protection, mental health, tax, motoring, road transport, regulatory and advocacy.

Operations Director in Crime and Head of Marketing Imogen Cox, Cartwright King, who ran the pitch process said: "We were impressed with Big's media expertise and the calibre of the senior team. As we seek to raise our profile regionally and nationally, it is important that we work with an appropriately ambitious and capable partner."

The account will be run by PR partner Bron Eames, who commented: "This is a fantastic brief for the team at Big and we are looking forward to building the profile of Cartwright King across the country. The company has a hugely impressive team of legal experts and portfolio of specialist areas and we plan to raise awareness of these capabilities in a bespoke campaign for Cartwright King"

Big Communications is part of The Mission Marketing Group plc (the mission™), the national marketing communications and advertising group including Addiction, April-Six, Balloon Dog, Bray Leino, Proof, RLA, Robson Brown, ThinkBDW, Solaris, Story and Yucca.

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