The Procter & Gamble Company : 2011 All-Around World Champion Jordyn Wieber Joins Alicia Sacramone as P&G Beauty Ambassador
06/29/2012| 03:55pm US/Eastern
Through its beauty brands, Procter & Gamble (NYSE:PG) announced that
Jordyn Wieber, reigning All-Around World Champion, will serve as an
ambassador for P&G
Beauty brands including COVERGIRL®, Head & Shoulders®,
Olay® and Venus®. Wieber will join fellow teammate
Alicia Sacramone as P&G Beauty ambassador, expanding on her existing
partnership with P&G and their sponsorship of Team USA during the London
2012 Olympic Games.
Jordyn Wieber (Photo: Business Wire)
"As a girl who uses P&G Beauty brands like Olay, COVERGIRL and Pantene
every day, I couldn't be more excited about this partnership," said
Wieber. "I am thankful for P&G Beauty's support as I continue to pursue
my dream of becoming an Olympian."
Wieber set her goal to become an Olympic Games athlete at the age of ten
when she earned the title of elite gymnast, only four years after she
started competing. Now 16 years old and a member of the U.S. Women's
Senior National Team, she has already won her third American Cup
all-around championship, two all-around titles at the Visa National
Championships and the all-around title at the World Championships.
Having accomplished so much in the gymnastics world, Wieber continues to
draw inspiration from family, teammates and girlfriends while becoming a
role model herself for other young female athletes.
As part of Wieber's ambassador role, she will support P&G Beauty's
recent pledge to donate $400,000 to the P&G|Team USA Youth Sports Fund,
created to support youth sports programs across the country and enrich
the lives of children with the values and life lessons youth sports
"We are thrilled to align with such a young talented athlete who
continues to inspire her peers to achieve their personal best," says
Gina Drosos, Group President, P&G Beauty. "Hearing that Jordyn relies on
her favorite P&G Beauty brands like COVERGIRL and Olay for all of her
big moments, whether it is a competition or prom, is a true testament of
our commitment to help women face the world with confidence. We're proud
to support her as she continues her Olympic Games journey."
In addition to Wieber's partnership with P&G Beauty, she will continue
to support P&G's "Thank you, Mom" campaign. As any Olympian will tell
you, there is nothing like the support of family when training, working
hard and facing tough competition. But no one offers better support than
a mom, and Wieber can attest to that. In celebration of the "Thank You,
Mom" campaign, Wieber, other Olympians and P&G, are taking the time to
recognize and honor these very important women in their lives.
About Procter & Gamble
P&G touches and improves the lives of about 4.4 billion people around
the world with its portfolio of trusted, quality brands. The Company's
leadership brands include Pampers®, Tide®, Ariel®, Always®, Whisper®,
Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Pringles®, Charmin®,
Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head &
Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, and Ambi
Pur®. With operations in about 80 countries, P&G brands are available in
more than 180 countries worldwide. Please visit http://www.pg.com
for the latest news and in-depth information about P&G and its brands.
About the IOC
The International Olympic Committee (IOC), created in 1894, is a
non-governmental organization charged with ensuring the celebration of
the Olympic Games and educating the youth of the world through the
spread of Olympic values. In addition to selecting the host city and
coordinating the staging of the Olympic Games and the Youth Olympic
Games, the IOC redistributes more than 90 percent of its revenues to
grass root sport organizations and other organizations to place sport at
the service of society. For more information visit www.olympic.org.
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Procter & Gamble
Rotha Penn, 513-612-0312
Alyssa Rosenblatt, 212-891-0438
© Business Wire 2012