New Fulfillment Orchestration Suite Enables 21st Century
Approach to Services Delivery
PALO ALTO, CA, April 16, 2012 - TIBCO Software Inc.
(NASDAQ: TIBX) today delivered new versions of its
fulfillment orchestration software to help customer service
providers quickly deliver, manage and analyze hundreds of
targeted marketing campaigns and service bundles. The
software makes it easier to configure complex "triple
play" or "quad play" product bundles and
execute those orders efficiently across disparate systems.
"As operators vie for more customers and maximise
their revenues from existing ones, their marketing people
need more and more flexibility to build and create new
products that reach highly targeted customer
demographics," said Matt Quinn, chief technology
officer of TIBCO. "With the TIBCO Fulfillment
Orchestration™ suite, communications marketers are no
longer limited by inflexible business and operational
systems. New service bundles can be created on the fly,
orders can be executed across multiple systems, and the
entire catalog can be analyzed easily to see what's
working and what's not in real time."
The TIBCO Fulfillment Orchestration suite breaks up
individual "orders" into the dozens or hundreds
of specific tasks that need to be managed together,
translating a customer's request into the various
actions required in the underlying operational systems to
deliver the right services for the customer. The bundled
order thus becomes "catalog driven" rather than
process driven, allowing marketers to create new bundles
quickly and efficiently, as many bundles can have short
lifetimes - to help the operator attract new customers and
retain existing ones. Marketers can also analyze which
bundles are selling best and which ones are failing to meet
targets - allowing them to better understand, anticipate
and act on market demand.
The new versions of TIBCO Fulfillment Orchestration suite
are complimented by TIBCO's acquisition of Kabira
Technologies, which have been used by many operators to
provide service and network activation. Across the range of
TIBCO technologies, telecommunications is one of
TIBCO's larger industry verticals. As a result, these
technologies allow TIBCO's communications customers to
deliver the right order for the right person within the
right time frame, something TIBCO's CEO, Vivek
Ranadivé, calls the two-second advantage™.
TIBCO Fulfillment Orchestration delivers revenue
maximization and operational efficiency benefits by
providing an agile and flexible product suite for telecom
providers to reliably automate the delivery of high-value,
complex and converged services to customers at a lower cost
than ever before. The software includes the ability to:
-
Quickly launch tailored convergent offerings
-
Put customers in control of their offerings via
self-service
-
Save costs by activating services in real time on first
usage
-
Accurately manage product lifecycles
-
Manage offerings that span across different domain
network technologies
-
Control the sharing of resources with value-added
partners
-
Enable cross and multi-channel order management
-
Enable the cross channel customer journey
For more information about TIBCO's telecommunications
offerings, please visit http://www.tibco.com/industries/telecommunications/
TIBCO Software Inc. (NASDAQ: TIBX) is a provider of
infrastructure software for companies to use on-premise or
as part of cloud computing environments. Whether it's
optimizing claims, processing trades, cross-selling
products based on real-time customer behavior, or averting
a crisis before it happens, TIBCO provides companies the
two-second advantage™ - the ability to capture the right
information at the right time and act on it preemptively
for a competitive advantage. More than 4,000 customers
worldwide rely on TIBCO to manage information, decisions,
processes and applications in real time. Learn more at www.tibco.com.
# # #
TIBCO, two-second advantage, TIBCO Fulfillment
Orchestration and TIBCO Software are trademarks or
registered trademarks of TIBCO Software Inc. in the United
States and/or other countries. All other product and
company names and marks mentioned in this document are the
property of their respective owners and are mentioned for
identification purposes only.
Recommend:
