Time Warner Cable today announced that it will be taking over a 45,000
square-foot landmark space in Manhattan's Meat Packing District to
create Time Warner Cable (TWC) Studios as a lead up to the Super Bowl
February 2, 2014. Time Warner Cable Studios, developed exclusively for
TWC customers, will be a transformative, multi-level interactive space
that offers unique, immersive experiences designed by more than a dozen
network partners. Time Warner Cable Studios will open for daily studio
tours from Monday, January 27th through Saturday, February 1st.
Each night, the space will be transformed into a unique-themed event
featuring performances from some of the most popular musical acts of the
moment and surprise celebrity guests.
Customers will experience behind-the-scenes moments and engage with
their favorite programs from networks including ASPiRE, beIN SPORT,
ESPN, Food Network, FOX Sports 1, HBO, HISTORY, NBC, REVOLT, SHOWTIME,
Sprout, and STARZ in a truly distinctive way -onsite and online via Time
Warner Cable's Facebook page, which will be live-streaming the red
carpet activity for all concerts. TVGN (TV Guide Network), and Hallmark
Channel are also among the other networks that will participate in Time
Warner Cable Studios.
"We are thrilled partner with so many strong networks to deliver this
one-of-a-kind experience designed exclusively for our customers," said
Jeffrey A. Hirsch, EVP and Chief Sales/Marketing Officer, Residential
Services for Time Warner Cable. "Time Warner Cable Studios will
incorporate all the elements our customers love including music, sports
and entertainment while getting them excited for the Super Bowl."
On Saturday, February 1, Time Warner Cable Studios will host "Connect a
Million Minds Family Day" to celebrate Time Warner Cable's commitment to
science, technology, engineering and math (STEM) through its Connect a
Million Minds (CAMM) initiative. During CAMM Day, TWC customers and more
than 300 students from Boys & Girls Clubs in the New York City area will
be invited to tour the studios to learn about the STEM behind some of
the studio experiences presented by the networks and see how these
important subjects relate to things they are passionate about, such as
sports, music and cooking. CAMM is Time Warner Cable's five-year, $100
million cash and in-kind philanthropic initiative designed to inspire
the next generation of problem solvers by connecting young people to
wonders of STEM.
Customers across the TWC footprint will have the opportunity to win a
trip for two to New York City and All-Access Passes to the Time Warner
Cable Studios through a national sweepstakes* on Facebook
until December 31, 2013. In addition, customers will have a
chance to score Time Warner Cable Studio tours and concert tickets
through local ticket giveaways launching in January. Details on the
local ticket giveaways will be available on the Time Warner Cable
Facebook page in January.
Over 25,000 customers are expected to experience Time Warner Cable
Studios over the six- day period. Exclusive content captured at Time
Warner Cable Studios will also be available to customers on
Entertainment on Demand beginning January 27, 2014. For more information
about Time Warner Cable Studios, customers can visit www.twc.com/TWCStudios.
For continued updates on Time Warner Cable events, customers can 'like'
Time Warner Cable on Facebook (/twc or /micultura) or follow @twc on
*No Purchase Necessary. Void where prohibited. Open to legal U.S.
residents who are Time Warner Cable residential subscribers in good
standing and those living in the same household, and 18 or older as of
11/30/13. Starts 10:00 AM ET 12/1/13. Ends 11:59 PM ET 12/31/13. For
official rules, visit facebook.com/twc.
Sponsored by Time Warner Cable Enterprises LLC.
About Time Warner Cable
Time Warner Cable Inc. (NYSE:TWC) is among the largest providers of
video, high-speed data and voice services in the United States,
connecting more than 15 million customers to entertainment, information
and each other. Time Warner Cable Business Class offers data, video and
voice services to businesses of all sizes, cell tower backhaul services
to wireless carriers and enterprise-class, cloud-enabled hosting,
managed applications and services. Time Warner Cable Media, the
advertising arm of Time Warner Cable, offers national, regional and
local companies innovative advertising solutions. More information about
the services of Time Warner Cable is available at www.twc.com,
Time Warner Cable Inc.
Evelyn Galarza, 212-364-8305