TOMTOM : Partners With DUEL to Deliver Real-Time Traffic Information for City of Rome
09/18/2012| 04:05am US/Eastern
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TomTom
today announces a partnership with traffic management experts DUEL
to provide location and traffic information in the Lazio region of
Italy. TomTom will deliver a combination of maps, and both historical
and real-time traffic information to support forecasting of traffic for
the area. Drivers will benefit from a more comprehensive and accurate
view of what is going to happen on the road networks, enabling them to
choose the best possible route to their destination.
"According to TomTom's
Congestion Index 1, Rome is among the most
congested cities in Europe with a congestion level of 34%, meaning
that on average travel times in the region are 34% longer than they
would be under uncongested conditions," said Nuno Campos, Vice
President of Sales and Marketing for TomTom Licensing. "TomTom is
excited to partner with DUEL to collaboratively develop more effective
traffic management."
"TomTom's highly granular and accurate traffic information is
enhancing the sources already used by Italian local authorities," said
Mr. Colasanti, DUEL's CEO. "We believe that the fusion of this data
with existing sources will produce significant congestion reduction
through the development of a powerful traffic forecasting tool."
TomTom HD Flow delivers speed information for all roads so that traffic
flow on the entire road network can be visualised and evaluated to
assess true travel times for the entire network. When this real time
information is combined with historical traffic data, TomTom is able to
both pinpoint congestion and help identify alternative, faster routes.
The traffic forecast data will be available for drivers via both a
website and a mobile application managed by the ACI, the Italian
Automobile Club, within the Luce Verde Regione Lazio service.
1The methodology used in the Congestion Index compares travel
times during non-congested periods (free flow) with travel times in peak
hours. The difference is expressed as a percentage increase in travel
time. The Index takes into account local roads, arterials, as well as
highways. All data is based on actual GPS based measurements.
About TomTom
Founded in 1991, TomTom (AEX:TOM2) is the world's leading supplier of
in-car location and navigation products and services focused on
providing all drivers with the world's best navigation experience.
Headquartered in Amsterdam, TomTom has 3,500 employees and sells its
products in over 40 countries.
Our products include portable navigation devices, fleet management
solutions, maps and real-time services, including the award winning
TomTom HD Traffic.
For the world's most up-to-date route planner, including live traffic
information, go to www.tomtom.com/livetraffic
For further information, please visit www.tomtom.com
TomTom
Maureen Williams, +1-603-667-7646
Maureen.Williams@tomtom.com
© Business Wire 2012
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