US BANCORP : U.S. Bank Cardholders Can Win up to $10,000 in the MAKE IT HAPPEN Promotion
10/14/2010| 11:10am US/Eastern

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U.S. Bank is giving eligible credit and debit cardholders a chance to
win up to $10,000 in the MAKE IT HAPPEN promotion, starting October 15,
2010.
Eligible small business and consumer U.S. Bank Visa credit and debit
cardholders can visit the MAKE IT HAPPEN website or mobile site at usbank.com/makeithappen
to submit their story on who they would help – a charity, a friend or
their local community, if they had $5,000. Then, they can use Facebook,
LinkedIn, Twitter and email to encourage their friends, family and
colleagues to vote for their story on the MAKE IT HAPPEN site. The
cardholder with the most votes at the end of the promotion period will
win $5,000 for their cause – and $5,000 for themselves!
?We're encouraging our customers to help others by using social media to
spread the word about how they would help someone in need,? said Cliff
Cook, chief marketing officer for U.S. Bank Retail Payment Solutions.
?This is an exciting promotion for us, and a unique opportunity for our
cardholders to give back to their communities, families or a favorite
cause.?
Cardholders also receive an entry to win $5,000 every time they make a
purchase during the promotion, simply by registering their eligible card
at usbank.com/makeithappen
or by texting the word ?HAPPEN? (consumer cards) or BIZHAPPEN (business
cards) to 46767 and following the simple registration instructions. One
randomly-drawn winner will be selected at the conclusion of the
promotion. In addition, anyone who visits the MAKE IT HAPPEN website can
win up to $100 by playing the Pick-a-Purchase Daily Instant Win Game.
The MAKE IT HAPPEN promotion runs through Nov. 15, 2010. Two sets of
prizes will be awarded – one for small business and one for consumer
cardholders. For complete details and official rules, visit usbank.com/makeithappen.
U.S. Bank Retail Payment Solutions (RPS) is one of the nation's leading
providers of payment processing, issuing and advisory services. RPS
offers credit, debit, and prepaid payment solutions to consumers and
small businesses through U.S. Bank and in partnership with financial
institutions, businesses, governments and employers.
U.S. Bancorp (NYSE: USB), with $283 billion in assets as of June 30,
2010, is the parent company of U.S. Bank, the fifth largest commercial
bank in the United States. The company operates 3,002 banking offices in
24 states and 5,309 ATMs and provides a comprehensive line of banking,
brokerage, insurance, investment, mortgage, trust and payment services
products to consumers, businesses and institutions. Visit U.S. Bancorp
on the web at www.usbank.com.

U.S. Bank
Teri Charest, Media Relations, 612-303-0732
teri.charest@usbank.com
© Business Wire 2010
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