Virtual Piggy Inc : Rodman and Renshaw Initiates Coverage on Virtual Piggy (OTC:VPIG) with a rating of Market Outperform

Innovative Youth Market Ecommerce Solution Covered in Detailed Research Report

Rodman and Renshaw has initiated coverage on Virtual Piggy Inc. and has produced a research report on the company. A copy of the report can be found online at:

http://www.virtualpiggy.com/investor.html

About Virtual Piggy, Inc.

Virtual Piggy, Inc. delivers a technology platform designed for the management of the Under 18 age group in the global online market. The Virtual Piggy technology enables online businesses to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. Virtual Piggy technology enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control.

For more information about Virtual Piggy, please visit the Company's website www.virtualpiggy.com

Safe Harbor Statement

All statements in this news release other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct. Such statements are not guarantees of future performance or events and are subject to known and unknown risks and uncertainties that could cause our actual results, events or financial position to differ materially and adversely from those expressed in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, the absence of any operating history or revenue, our ability to attract and retain qualified personnel, our dependence on third party developers who we can not control, our ability to develop and introduce a new service to the market, market acceptance of our services, legislative, regulatory and competitive developments addressing licensing and enforcement of patents and/or intellectual property, general economic conditions, and other factors disclosed in our annual report on Form 10-K for the year ended December 31, 2011 and other filings with the SEC. We undertake no obligation to revise or update any forward-looking statements for any reason.

Please note that any opinions, estimates or forecasts regarding Virtual Piggy, Inc.'s performance made by these analysts are theirs alone and do not represent opinions, forecasts or predictions of Virtual Piggy, Inc. or its management. Virtual Piggy, Inc. does not by its reference above or distribution imply its endorsement of or concurrence with such information, conclusions or recommendations.

Virtual Piggy
Rick Lopez, 310 853 1950
Fax: 310 634 1246
Rick@virtualpiggy.com

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