Ferraro, who has been with Disney since 1999, replaces Bob Chapek, who was appointed chairman of the company's parks and resorts division in February.

Disney's consumer products business includes toys, apparel, books and art based on the company's extensive franchises, which it licenses to third parties or sells through its own stores.

The division's revenue grew 10 percent to $971 million in the fiscal second quarter ended March 28.

In her previous role, Ferraro was responsible for consumer campaigns, marketing and sales for the company's theme parks and resorts division.

(Reporting by Ramkumar Iyer in Bengaluru; Editing by Leslie Adler)