Sunbury, PA (March 3, 2014)-Weis Markets today announced the promotion of Kurt Schertle to Chief Operating Officer (COO).
Prior to his promotion, Mr. Schertle was the Company's Executive Vice President. He will continue to oversee all aspects of the Company's marketing, merchandising, procurement and advertising for its center store, perishable and pharmacy departments; store operations; and the Company's supply chain, including its distribution and transportation teams.
"Kurt has taken on increasingly important roles at our company over the past five years," said Jonathan Weis, Weis Markets' President and CEO. "During this period, he has helped develop and implement our go to market strategies, particularly in loyalty marketing while helping to drive improved store level performance and increased supply chain efficiencies. With this promotion, Kurt will take on a broader oversight role in these areas while remaining deeply involved in the day to day operation of our company."
Mr. Schertle joined Weis Markets in 2009 as Vice President, Sales and Merchandising. He was subsequently promoted to Senior Vice President and Executive Vice President overseeing all aspects of merchandising, marketing, store operations, and supply chain.
A graduate of Towson University, Mr. Schertle has more than 25 years of food retailing experience.
ABOUT WEIS MARKETS
Founded in 1912, Weis Markets operates 166 stores in Pennsylvania, Maryland, New York, New Jersey and West Virginia.
For more information about Weis Markets, Inc., please visit www.weismarkets.com. Connect with Weis Markets on Facebook at www.facebook.com/WeisSuperMarket. Follow Weis Markets on Twitter @weismarkets.
Weis Markets, Inc. is principally engaged in the retail sale of food in Pennsylvania and surrounding states. The Companyâs retail food stores sell groceries, dairy products, frozen foods, meats, seafood, fresh produce, floral, pharmacy services, deli products, prepared foods, bakery products, beer and wine, fuel and general merchandise items, such as health and beauty care and household products. The store product selection includes national, local and private brands, including natural, gluten-free and organic varieties. It advertises its products and promotes its brand through digital and printed circulars; television ads; radio ads; e-mail blasts, and on-line via its Website, social media and mobile applications. The Loyalty program includes reward points that may be redeemed for discounts on items in store, at the Companyâs fuel stations or at one of its third-party fuel station partners. It owns and operates 197 retail food stores, many of which have online order customer service.