BANGKOK - mInteraction, a digital arm under GroupM (Thailand) today announced its regional recognition by winning 3 metals from 2015 DMA ASIA ECHO, remarked as the only Thai agency to take home the awards.
The awards celebrates for most effective direct marketing and advertising campaigns that have raised the bar in terms of strategy, creativity and results. Asian winners were announced in September at an awards gala in Mumbai.
mInteraction's win includes:
- GOLD - Effectiveness (Retail & Direct Sales) from Tesco Lotus Price
- SILVER - Effectiveness (Product Manufacturing & Distribution) from Pepsi DischCovery
- BRONZE - Effectiveness (Business & Consumer Services) from RSU Experience
In addition, these victories allow the agency and the winning campaigns to move up the next phase and represent the region at the DMA 2015 International ECHO, to be held in Boston in October 2015.
About mInteraction
mInteraction is the digital unit of GroupM Thailand, and is one of Thailand's largest digital agencies. A full series of digital services is provided to a range of clients, including some of the largest advertisers globally and the best known local brands. GroupM's parent company is WPP (NASDAQ:WPPGY), the world's largest communication services group.
For more information, please visit www.mInteraction.com
Media Contact
Neil Mavicak
Head of Digital Strategy & Corporate Communications
Neil.Mavichak@mInteraction.com
Pan Jroongtanapibarn
Manager - Strategic Resources & Insights
Pan.Jroongtanapibarn@mInteraction.com
distributed by |