WPP PLC - Cohn & Wolfe, a global communications agency, has appointed Candace McCaffery as Managing Director of its Atlanta office, where she will oversee day-to-day operations, client relations and business development activities. She will report to Jim Joseph, Chief Integrated Marketing Officer and President, The Americas, Cohn & Wolfe.
'With its deep talent pool of communications professionals and exciting client opportunities, Atlanta is an important market for our North America network - and Candace is the perfect person to lead our agency in the region,' says Joseph. 'She is an Atlanta PR veteran who brings deep relationships with local agencies and regional clients alike. With her experience as a member and leader of both in-house and agency communications teams, she has the diverse background necessary to manage the team and maintain strong client relations, elevating our Atlanta office to the next level.'
Prior to joining Cohn & Wolfe, McCaffery was Senior Vice President, Global Marketing for Powa Technologies, Ltd., where she led the global B2B marketing efforts for the PowaPOS start-up division. She has extensive experience working across multiple communications channels for healthcare, government, consumer and technology clients such as The Weather Channel, Verifone, SunTrust Banks, PolicyGenius, Children's Healthcare of Atlanta, the Georgia Health Information Network and the State Road and Tollway Authority. In addition to her track record in public relations, digital, social media and advertising, McCaffery is an expert at connecting PR programs with CRM and sales strategies to drive business results.
Since its launch as the very first Cohn & Wolfe office in 1970, Cohn & Wolfe Atlanta has embodied the agency's entrepreneurial spirit and approach of connecting insights with inspiring, creative work. The team currently serves a variety of regional clients and plays an integral role for a number of Cohn & Wolfe's largest U.S. accounts.
In the past year, Cohn & Wolfe has been named Large Agency of the Year (North American Excellence Awards), Large PR Firm of the Year (PRNews), Best Large Place to Work (The Holmes Report, PRWeek) and Southeast Asia Agency of the Year (The Holmes Report).
About Cohn & Wolfe
Cohn & Wolfe, a global communications agency, builds brands and corporate reputations through an uncompromising commitment to creativity. The agency's strategic approach unearths fresh, relevant insights leading to communications solutions that deliver measurable business success. Throughout its 45-year history, Cohn & Wolfe's brand marketing work and world-class digital media campaigns have attracted top brands around the world, winning awards at the Cannes Health Lions, the Global SABREs and the Global PRWeek Awards. Headquartered in New York, Cohn & Wolfe has more than 50 offices across Asia, EMEA, Latin America and North America, and has been named a Best Place to Work by The Holmes Report, PRWeek and PRNews. Cohn & Wolfe is part of WPP (Nasdaq: WPPGY), the world's largest communications services group.
WPP plc issued this content on 25 April 2016 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 26 April 2016 07:35:14 UTC
Original Document: http://www.wpp.com/wpp/press/2016/apr/25/candace-mccaffery-joins-cohn-wolfe-atlanta-as-managing-director/
