Super 8 Signs On for Pro Rodeo Sponsorships

September 22, 2011 Demonstrating a continued commitment to the passions and interests of its guests, the Super 8® hotel brand today announced dual  sponsorships of the Professional Rodeo Cowboys Association, PRCA, and the Women’s Professional Rodeo Association, WPRA.  

A long time supporter of professional rodeo events in Canada, the sponsorships are the first of their kind for the Super 8 brand in the United States.

"The Super 8 hotel brand has a great history of supporting the passions and interests of our guests, which is why I couldn’t be more excited to launch these newest sponsorships,” said John Valletta, president of the Super 8 brand. “With over 2,000 hotels, more than any other economy brand in the world, PRCA and WPRA members can rely on Super 8 hotels for clean, comfortable and affordable accommodations when they’re out on the road.”

As a result of the sponsorships, the Super 8 brand will have a major presence on www.prorodeo.com and provide the “Super 8 second clock” during the PRCA’s Xtreme Bulls GAC TV coverage.

“Travel costs, including lodging, are a major expense for our membership,” said PRCA commissioner Karl Stressman. “I’m excited about this partnership with the Super 8 brand because it will help our members save their hard earned money. With its thousands of hotels throughout the U.S., the Super 8 brand has locations near most of our 550 plus sanctioned rodeos. They can be found in big cities as well as small communities—just like the PRCA.”

In addition, the Super 8 brand will have a significant presence at Justin Boots Championships and the WPRA World Finals Rodeo.

“The Super 8 brand is a great match for rodeo as its very family oriented, much like our sport,” said Jimmie Munroe, WPRA president. “I know this will be a great relationship for both organizations.”

The Super 8 hotel brand, a member of the Wyndham Hotel Group family of lodging brands, is a chain of economy hotels located throughout the United States, Canada and China featuring single double and suite accommodations. All properties in North America offer complimentary high-speed Internet access, expanded cable television, in-room coffeemaker and SuperStart® continental breakfast. Select properties offer meeting and business facilities, fitness centers, swimming pools and allow pets. Children under 17 stay free with a parent.

Super 8 hotels in the United States and Canada participate in Wyndham Rewards, the world’s largest lodging loyalty program as measured by more than 6,500 participating hotels throughout 36 countries worldwide.  

Reservations and information are available by calling (800) 800-8000 or by visiting www.super8.com. Super 8 hotels are independently owned and operated under franchise agreements with Super 8 Worldwide, a subsidiary of Wyndham Worldwide Corporation (NYSE: WYN). For more information about hotel franchising opportunities visit www.whgdevelopment.com

MEDIA CONTACT

Rob Myers

Public Relations Manager

Wyndham Hotel Group

22 Sylvan Way

Parsippany, NJ  07054

+1 (973) 753-6590

rob.myers@wyn.com

here. For more information about Wyndham Worldwide Corporation and its businesses, go to www.wyndhamworldwide.com.