Yamaha Motor : Original Short Anime Series "Master of Torque" Celebrating the joy of motorcycling with a story set on Route 246 of Tokyo, Japan in the near future
IWATA, March 20, 2014- Yamaha Motor Co., Ltd. (Tokyo: 7272) announces the March 20, 2014 global release the first episode of an original entertainment anime series titled "Master of Torque" that portrays the exploits of three young motorcycle riders in a semi-fictional Tokyo set in the near future.
It will be released on the internet on a special site and on the official Yamaha Motor Co., Ltd. YouTube channel with four episodes running from spring into the summer of 2014. The episode is scheduled to be played at the Yamaha Motor exhibition booth at the Osaka Motorcycle Show 2014 opening March 21 as well as at the Tokyo Motorcycle Show 2014 opening a week later on March 28.
This anime series is entertainment created in Japan for a global audience of all ages and nationalities. It sends a message about the fun of riding motorcycles and the kind of lifestyle they can bring using Yamaha's "MT-09" and "MT-07" models and their product characteristics. This will be communicated within an animated world with a Japan-centric theme in ways not seen before by Yamaha Motor for presenting and expressing the image of its large-displacement motorcycles.
In addition to the series itself, which will use the kind of visuals and style that have made Japanese anime so popular throughout the world in recent years, the special site will release content introducing National Route 246, other actual locations that appear in the story and interesting aspects of Japanese culture. The series and the website will serve as a platform for presenting an animated world that portrays "Japan" as well as Japanese values and aesthetics to a wide-ranging audience.
Special site (English): http://global.yamaha-motor.com/showroom/mt/
Special site (Japanese): http://global.yamaha-motor.com/jp/showroom/mt/
Official YouTube Channel: http://www.youtube.com/user/YamahaMotorcompany/
Yamaha Motor Co., Ltd. specializes in the construction and marketing of motorcycles, all terrain vehicles and boats. The group also develops engine manufacturing activity. Net sales break down by family of products as follows:
- sale of motorcycles (65.3%): 4.8 million units sold in 2022. Yamaha Motor Co., Ltd. also offers all-terrain vehicles, off-road recreational vehicles, snowmobiles and electric bicycles;
- manufacturing of marine motor equipment and watercraft (23%): ooutboard engines, jet skis, fishing boats, utility boats, etc. ;
- sale of industrial machines and robots (5.2%);
- provision of financial services (2.8%);
- other (3.7%): primarily golf carts, snow blowers, generators and multi-purpose engines and automobile engines and components.
Net sales are distributed geographically as follows: Japan (7.3%), Asia (40.1%), North America (25.3%), Europe (13.9%) and other (13.4%).
Yamaha Motor : Original Short Anime Series "Master of Torque" Celebrating the joy of motorcycling with a story set on Route 246 of Tokyo, Japan in the near future