Yokohama Rubber Co : Yokohama Rubber Holds Opening Ceremony for New Tire Plant in Russia
05/31/2012| 01:01am US/Eastern

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Tokyo - The Yokohama Rubber Co., Ltd., announced today that
Yokohama R.P.Z., its tire manufacturing/selling company in
Russia, recently completed the construction of a new passenger
car tire plant in the Lipetsk Special Economic Zone in the
region of Lipetsk and held an opening ceremony on the site on
May 30, 2012.
Invited to the ceremony were a total of 200 people including
Alexander Beglov, Authorized Representative of the President of
Russian Federation in the Central Federal District, Oleg
Korolev, Lipetsk Governor, Chikahito Harada, Ambassador
Extraordinary and Plenipotentiary from Japan to Russia and
those involved in Russian tire sales industry. Attendees from
Yokohama Rubber included Chairman and CEO Tadanobu Nagumo and
Yokohama R.P.Z. President Shinichi Suzuki.
Chairman and CEO Tadanobu Nagumo said in his speech, "When
I visited Russia in 2008, I realized that the Russian
automobile society was beginning to mature and that there was a
big future potential here. I then decided that it was of utmost
importance to have a production plant in Russia. I had an
opportunity of meeting some Russians who had come to Japan for
training, and it was very reassuring to me how competent they
were and how quick they were to learn skills. I am confident
that in the future, we can contribute to the prosperity of
Russia by supplying our Yokohama-branded high-quality products
to the market."
Yokohama R.P.Z. was established in December 2008 to initiate
tire production in Russia. The company is currently capitalized
at 3.76 billion rubles with investment ratios being 80 percent
by Yokohama Rubber and 20 percent by ITOCHU Corporation. Since
the groundbreaking ceremony in March 2010, the company has
invested 4.8 billion rubles to build the new plant. The plant,
which is scheduled to go into full operation in the summer of
2013, has a building area of 4.3 hectares and an annual
production capacity of 1.4 million tires. Yokohama Rubber plans
to reinforce the plant's production capacity in stages and is
borrowing a 24-hectare land from the Lipetsk Special Economic
Zone for future expansion.
The new plant will be manufacturing such products as passenger
car tire "C.drive2" and passenger car studded tire
"ice GUARD iG35", both of which are core products in
the Russian market and will be available in 13-18 inches in
internal diameter. The products will be sold mainly in Russia
with some to be exported to Europe.
Yokohama Rubber has been expanding its tire sales in Russia.
The number of tires sold in Russia in FY2011 reached
approximately 3 million, a 28% increase from the previous
fiscal year, and the country is now the fourth largest market
for the company after Japan, the United States, and China.
Centering on YOKOHAMA RUSSIA L.L.C., a tire sales subsidiary
established in April 2005, Yokohama Rubber is actively
reinforcing market development through large wholesalers as
well as developing Yokohama Club Network that targets
retailers. In addition to these efforts to increase sales
force, local production enabled by the new plant will help
further expand business by strengthening and speeding up
product supply.
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