02/24/1955Place of birth :
San Francisco (Californie) - USACountry of residence :
USALinked companies :
Every time Steve Jobs was interested in an area, he has revolutionized it. Computers, Music online or telephony, Apple CEO demonstrated that his knowledge is almost infallible. The man, known for his perfectionism, his aspiration to excellence and his attention to detail, became from day to day a design’s prophet. His strategy perfectly works: fans of Mac, iTunes and iPhone, captivated by the philosophy of the brand use Apple as a distinctive sign.
The saga of Apple has been often narrated. It brings all the ingredients of an American success story. In 1976, two young passionate men, Steve Jobs and Steve Wozniak assembled printed circuit boards in a garage near the Silicon Valley. They founded Apple with a capital of $ 500, won thanks to the sale of Steve Jobs’ Volkswagen, and produce their first computer: the Apple 1 which will be sold $ 666.66. The company is born!
In 1980, the company goes public. Two years later, Steve Jobs is the youngest man in the Fortune ranking among the richest men in the world.
Choleric, rigid and authoritarian, Steve Jobs didn’t obtain the direction of Apple.
But twelve years later, the company is losing money so decides to recall him.
Meantime, Steve Jobs has purchased Pixar to George Lucas for a total of ten million of dollars. Twenty years later the company Pixar was sold to Disney for more than seven billion of dollars.
In 2004, Steve Jobs contracts a pancreatic cancer, he treats. But in 2008, he shows signs of weight loss.
In early 2009, he contracts other serious health problems and accepts to slow down his activities during six months, probably time for a liver transplant. He asks to his two trusted men Tim Cook and Jonathan Ives (the designer of iPhone and MacBook) to control the company. On the stock exchange market, the action drops.
Since then, the action price increased but some questions about the future of the company persist even if everybody agrees that the talent of Steve Jobs is today one of the know-how of Apple.
On sick list since January 2011, Steve Jobs announced his resignation from his position as CEO on August 24, giving the job to his number two Tim Cook. On October 5, 2011, Steve Jobs dies.
For the symbolic, Steve Jobs has asked an income of $ 1 a month during several years. He won money thanks to his stock options.
The methods of the Apple CEO are known and recognized worldwide. For example in a commercial for a Taiwanese tea brand, there is a ringer of Steve Jobs in black shirt and dark blue jeans talking about the tea as an iPad 2.
"Innovation distinguishes between a leader and a follower."
"A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets."
"Being the richest man in the cemetery doesn't matter to me. Going to bed at night saying we've done something wonderful, that's what matters to me."
Le Cerveau d'Apple, Think different, comment Steve Jobs a révolutionné le monde by C. Fievet. Editions Organisation (2005)
Steve Jobs, un destin fulgurant By Jeffrey S Young-Aux. Editions Micro Application (2006)
Apple Pixar Mania by Cyril fiévet. Editions Organisation (2004)
Icon, Steve Jobs. By Jeffrey S.Young and William L Simon. Editions John Wiley (2006)
Apple Confidential, the real story. By Owen Linzmayer. Editions No Starch press (2004)
Les quatre vies de Steve Jobs by Daniel Ichbiah (2011). Editions Leduc.s
>> Buy the biography of Steve Jobs
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