Log in
E-mail
Password
Remember
Forgot password ?
Become a member for free
Sign up
Sign up
Settings
Settings
Dynamic quotes 
OFFON

4-Traders Homepage  >  News

News

Latest NewsCompaniesMarketsEconomy & ForexCommoditiesInterest RatesHot NewsMost Read NewsRecomm.Business LeadersCalendar 

Brazilian Technology Company Announces New Bike Taillight with Embedded Tracking Device

share with twitter share with LinkedIn share with facebook
share via e-mail
0
01/28/2014 | 05:03pm CET

Telit M2M module to enable GPS Location & GSM communication for Nastek's Yon Bike Lamp - Smartphones can track bicycle's whereabouts and riding statistics

Nastek Tecnologia, a Brazilian company focusing on technology innovation, today announced the launch of Yon Bike Lamp, a hi-tech GSM/GPS tracker embedded in a bicycle taillight. The company also announced that Telit Wireless Solutions, a global provider of high-quality machine-to-machine (M2M) solutions, products, was the company selected to provide M2M modules for the Yon Bike Lamp.

Yon Bike Lamp by Nastek (Photo: Business Wire)

Yon Bike Lamp by Nastek (Photo: Business Wire)

Yon Bike Lamp is a hi-tech tracker embedded in a bicycle taillight. Enabled by Telit's GL865-QUAD, the Yon Bike Lamp communicates over GSM/GPRS and over SMS allowing a user to login via a website or from and Android or iPhone app and obtains information about the bike, including its riding statistics. With the device, it is also possible to send an SMS to the Yon Bike Lamp and, as soon as it wakes up from sleep mode, it answers with a web link to its location. The product also works as a regular, waterproof, taillight that can be used both in a vertical or horizontal orientation. It has a built-in accelerometer that senses when the user is not riding and turns itself off to save energy.

"The shift towards sustainability of the past few years has caused a lot of people to choose bicycles as a transport alternative leading to strong market growth," said Lauro Cruz, Nastek Director of Technology. According to the U.S. Census Bureau's American Community Survey, an estimated 864,883 people commuted by bicycle in 2012, a ten percent increase from 2011. In addition, ABRADIBI, a Brazilian bicycle market association, states that this market is worth about 1 billion US$ in Brazil. "However, as bicycles rise in popularity, so does theft. The need for solutions in response to demand from bicycle riders motivated Nastek to develop a product that is a security tracking device with the added value of a taillight and a fitness monitor."

The internal fitness functionality in the Yon Bike Lamp helps manage the rider's exercise regimen. The combination of accelerometer and GPS allows the Yon Bike Lamp to determine riding time and distance, instantaneous and average speeds along with estimating calories burned. All this data can then be shared on social media in real time.

"The Yon Bike Lamp is a product that takes full advantage of M2M technology to address increasing market demand," said Ricardo Buranello, Telit Latin America Director. "It is a pleasure to work with innovative minds to develop smart connected devices. I look forward to further collaborating with and witnessing what is to come from companies like Nastek."

Telit Wireless Solutions
Leslie Hart, Marketing Director Americas
919-415-1510


© Business Wire 2014
share with twitter share with LinkedIn share with facebook
share via e-mail
0
Latest news
Date Title
03:42a Asia stocks and pound weak, brace for May's speech on Brexit stance
03:40a Asia stocks and pound weak, brace for May's speech on Brexit stance
03:40a MITSUBISHI HEAVY INDUSTRIES : Primetals Technologies to supply automation and electrics for new blast furnace at EVRAZ NTMK
03:37a Governor Bevin Proclaims Jan. 22-28 “School Choice Week” in Kentucky; Joins Leaders Nationwide in Celebrating Opportunity in Education
03:36a FUJI HEAVY INDUSTRIES : FHI to Establish Joint Venture to Start Subaru Vehicle Production in Thailand
03:36a PLATINUM CAPITAL : Net Asset Value 13/01/2017
03:36a FUJI HEAVY INDUSTRIES : FHI Announces Production and Retail Sales Plans for CY2017
03:35a XCEL ENERGY : About 19,000 Greeley residents lose power for about half an hour
03:34a SKYWEST : Modesto still 'in the mix' for passenger flights
03:31a CIBT EDUCATION : F2017 Q1 Interim Financial Statements
Latest news
Advertisement
Hot News 
11.85%Luxottica and Essilor in 46 billion euro merger to create eyewear giant
3.42%Job cuts, fewer flights? Hong Kong airline Cathay set for overhaul
1.32%Thai SCB, China Minsheng to lend $210 million to Canadian Solar
7.75%Hugo Boss gets boost from sales rise in China, UK
-4.86%Government to name underwriters for further Japan Post share sale
Most Read News
06:44p GILDAN ACTIVEWEAR : Bankrupt U.S. retailer American Apparel starts layoffs
06:01p BAYERISCHE MOTOREN WERKE : BMW model upgrade measures for the spring of 2017.
07:43pDJGENERAL MOTORS : GM Plans at Least $1 Billion in Fresh U.S. Investment -- Update
06:18p DISH NETWORK : drops WRDW, WAGT
06:02p ACCENTURE : Strategy Announces Circular Economy Winners at The Circulars in Davos
Most recommended articles
09:16p GM's Cadillac expects double digit growth rate in China sales this year
09:11p INBEV : Stella Artois steps up work with Matt Damon's water charity
07:30p Asia stocks and pound sag, May speech awaited for Brexit stance
06:44p GILDAN ACTIVEWEAR : Bankrupt U.S. retailer American Apparel starts layoffs
06:06pDJNOBLE ENERGY : to Buy Oil and Gas Company Clayton Williams -- 2nd Update